All businesses operate under a set of rules – laws and regulations – that occasionally require updating. Improving these 'rules of the competitive game' can, sometimes, be vital for a business or industry to survive. Strategy Beyond Markets explains how the rules of the competitive game are changed, and what role the business sector can play in this change. Through the analysis of case studies, a new discipline called Strategy Beyond Markets is presented. It studies how business regulations–taxes, subsidies, compliance rules, production and marketability standards, licensing requirements–come about, and why they take certain forms. This discipline helps businesses operate effectively in the politico-regulatory arenas where the rules of the competitive game are made. Strategy Beyond Markets complements, but is fundamentally different from, the traditional discipline of Competitive Strategy.

Book Information
ISBN 9781009393737
Author Nicola Persico
Format Paperback
Page Count 200
Imprint Cambridge University Press
Publisher Cambridge University Press