From the Sloan Management Review comes a remarkable collection of articles written by highly regarded experts in the field of e-business. This second book in the MIT SMR series is aimed at those seeking to integrate e-business into their enterprises as a way of maintaining -- or establishing -- competitive advantage. Strategies for E-Business Success offers a roadmap of the fundamental principles and tools executives need.

About the Author
Erik Brynjolfsson and Glen L. Urban are codirectors of the Center for eBusiness at the Massachusetts Institute of Technology and professors at the MIT Sloan School of Business in Cambridge, Massachusetts.

Reviews
"...This book is a very useful change management guide for directors of Internet and other IT companies..." (Computer Bulletin, September 2002)



Book Information
ISBN 9780787958480
Author Erik Brynjolfsson
Format Paperback
Page Count 352
Imprint Jossey-Bass Inc.,U.S.
Publisher John Wiley & Sons Inc
Weight(grams) 472g
Dimensions(mm) 229mm * 151mm * 25mm