Description
Thought-provoking, insightful analysis examining social dimension of strategic alliances based on in-depth biotechnology case studies.
About the Author
Mark de Rond is Lecturer in Enterprise Studies at the Judge Institute of Management Studies, University of Cambridge.
Reviews
'An absorbing account of strategic learning in a hi-tech sector. Written in an elegant and witty style, it opens the analysis to a wide audience. The case histories are likely to be quoted in management teaching and research for some time to come.' Professor Raymond Loveridge, Said Business School, University of Oxford
'... a tour de force analysis of strategic alliances ...' R. Duane Ireland, . David Robbins Chair in Strategic Management, Robins School of Business, University of Richmond
'... what makes de Rond's approach unusual ... is his underlying passion. When the chips are down, de Rond is ... a philosopher, and his real objective is not an empirical study of the roots of success in business alliances but a philosophical crusade to demolish the intellectual basis of any attempt at simple, reductive explanations.' The Business Economist
Book Information
ISBN 9780521811101
Author Mark De Rond
Format Hardback
Page Count 230
Imprint Cambridge University Press
Publisher Cambridge University Press
Weight(grams) 526g
Dimensions(mm) 236mm * 161mm * 21mm