Start with What Works helps you to create new growth opportunities using the resources you already have at hand. It sounds obvious but frequently, managers discount the value of their familiar resources, and instead, they look outside for something new. This can demotivate employees and be costly in terms of money and time.

It's often a lot quicker, cheaper and safer to see your existing resources with fresh eyes. This book shows you how to recognise overlooked potential in existing resources, and how to flip the right switches to activate that potential.

Covering ten lessons you can use for a variety of situations, each will feature a case study and a new mindset to adopt. With practical tools and templates, each will trigger fruitful discussions and insights for your organisation.

You'll learn how to apply them to the situations you face, so that you can identify new opportunities, and turn those opportunities into action.

About the Author

Andy Bass PhD helps leaders do better and faster work with resources they have already. He has been a consultant for over a decade and has worked internationally with some of the world's top businesses including Deutsche Bank, Aon, L'Oreal and KPMG. He has also worked with leading business schools and associations, including Warwick, Aston and Strathclyde, and has a central position in the Aston Business School alumni association.

Reviews
'Rather than waiting for a magic bullet, make your organisation better, starting today. Andy helps you see the resources and talents you have already, but just haven't got around to using properly or fully enough. Even better, the process creates engagement and excitement among employees, because the process honours their expertise and abilities.'
Rooney Anand, former CEO of Greene King Plc; Senior Independent Director, Morrisons plc

'Leaders don't always realise how much untapped potential, strength and opportunity their organisation has. We've had great results from starting with what was already working. Andy's book will get you to see your business in a new light so that you can do that too.'
Matthew Crummack, Group CEO, GoCo Group plc (GoCompare) 'Value resides in the mind of the customer. You won't understand it if you spend all your time in the office. You need a different perspective. This book will encourage you to get out and find one.'
From the Foreword, by Rory Sutherland, author of Alchemy: The Surprising Power of Ideas That Don't Make Sense, and Vice-Chairman, Ogilvy
'Clear, actionable advice for any organisation seeking to grow or innovate. Before you start throwing money at the problem, unlock your hidden potential.'
Michael Smets, Professor of Management, Sai d Business School, University of Oxford
'The world needs inspired leaders who excel at finding and releasing potential. Andy's book Start With What Works is a gamechanger for those who want to accelerate their business growth with greater inspiration and less risk and frustration.'
Nancy MacKay, CEO and Founder, MacKay CEO Forums



Book Information
ISBN 9781292341118
Author Andy Bass
Format Paperback
Page Count 280
Imprint Pearson Business
Publisher Pearson Education Limited
Weight(grams) 358g
Dimensions(mm) 215mm * 140mm * 15mm