Description
Carrying out a survey is a common element in postgraduate study and professional practice. Surveys are usually done badly but could easily be done to a higher standard by using the straightforward guidance provided in "Small -Scale Social Survey Methods". In this practical and introductory book Gillham provides guidance on: finding the right group to respond to the survey; developing the right questions to ask; understanding the different types of sampling; and analysing the data produced by the survey. "The Real Word Research" series provides readers in a variety of fields - academia, business and the professions - with accessible concise and reliable guides to all of the important aspects of research projects and their methods.
This practical and introductory book provides guidance on how to conduct a successful survey.
About the Author
Bill Gillham is Honorary Senior Lecturer in the Department of Psychology at the University of Strathclyde, Scotland
Reviews
"It's amazing how much sensible advice and clear description Bill Gillham has managed to squeeze into a mere hundred pages" Pam Woolner, Learning and Teaching Update
Book Information
ISBN 9780826496300
Author Dr Bill Gillham
Format Paperback
Page Count 128
Imprint Continuum International Publishing Group Ltd.
Publisher Bloomsbury Publishing PLC
This practical and introductory book provides guidance on how to conduct a successful survey.
About the Author
Bill Gillham is Honorary Senior Lecturer in the Department of Psychology at the University of Strathclyde, Scotland
Reviews
"It's amazing how much sensible advice and clear description Bill Gillham has managed to squeeze into a mere hundred pages" Pam Woolner, Learning and Teaching Update
Book Information
ISBN 9780826496300
Author Dr Bill Gillham
Format Paperback
Page Count 128
Imprint Continuum International Publishing Group Ltd.
Publisher Bloomsbury Publishing PLC
