Description
About the Author
Dr Sarah E. Kemp was formerly Head of Global Sensory and Consumer Guidance, Cadbury Schweppes plc, Reading, UK.
Dr Tracey Hollowood is Associate Director: Sensory and Consumer Research, Sensory Dimensions Ltd, Bulwell, Nottinghamshire, UK.
Dr Joanne Hort is Associate Professor in Sensory Science, Nottingham University, UK.
Reviews
"Guides industry or academic practitioners through the stages of testing a consumer's sensory experience of a commercial product." (Book News, December 2009)
Book Information
ISBN 9781405162104
Author Sarah E. Kemp
Format Paperback
Page Count 208
Imprint Wiley-Blackwell
Publisher John Wiley and Sons Ltd
Weight(grams) 29g
Dimensions(mm) 213mm * 165mm * 2mm