Full of entertaining stories and real-life illustrations, this classic book will give you the strategies you need to become proficient in the art of effective persuasion, including how to project warmth and integrity, increase productivity, overcome objections, and deal respectfully with challenging prospects. This new edition includes fresh opening and closing chapters as well as tips and examples throughout that illustrate the relevance of these truths in the marketplace today. Also includes a foreword written by Tom Ziglar.

About the Author
Zig Ziglar (1926-2012) was the bestselling author of many books on personal growth, leadership, sales, faith, and success, and a speaker who worked with clients and corporations of all sizes, from Fortune 500 companies to churches, schools, and nonprofit associations.

Kevin Harrington is the founder of the Secrets of Closing the Sale Master Class. A successful entrepreneur for more than 40 years, Harrington was also an original shark from the hit TV show Shark Tank and is the author of several bestselling books.


Book Information
ISBN 9780800737900
Author Zig Ziglar
Format Paperback
Page Count 416
Imprint Revell, a division of Baker Publishing Group
Publisher Baker Publishing Group
Weight(grams) 672g
Dimensions(mm) 232mm * 153mm * 26mm