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The Marketing Research Guide by Robert E. Stevens
RRP: £67.99Booksplease Price: £60.95Get the tools you need for effective market researchincluding Internet surveys!The Marketing Research Guide: Second Edition is the newest edition of the Haworth marketing research classic that now... -
Concise Encyclopedia of Advertising by Robert E. Stevens
RRP: £67.99Booksplease Price: £60.65At your fingertipsfind advertising terms and concepts quickly and easily in this A-Z reference guide!As with many institutions, advertising has developed its own vocabulary. While some terms and... -
Organizational Behavior by Robert E. Stevens 9780789015006
RRP: £44.99Booksplease Price: £41.24Develop effective management skills with up-to-date theory and research!An effective understanding of workplace behavior requires a solid grounding in both principles and practice. Organizational... -
Marketing Management: Text and Cases by Robert E. Stevens
RRP: £71.99Booksplease Price: £64.38Step-by-step guidelines for successful marketing management! Designed for college- and graduate-level marketing students, Marketing Management: Text and Cases is also a valuable resource for anyone... -
Strategic Planning for Not-for-Profit Organizations by Robert E Stevens 9781138982994
RRP: £39.99Booksplease Price: £36.28Strategic Planning for Not-For-Profit Organizations covers all the steps involved in developing a strategic plan for a not-for-profit organization. Strategic planning has become a critical issue for... -
Stress in College Athletics: Causes, Consequences, Coping by Robert E. Stevens
RRP: £67.99Booksplease Price: £60.65Stress in College Athletics: Causes, Consequences, Coping addresses the causes and consequences of stress in college sports and offers effective coping mechanisms that will help individuals... -
Doing Business in Mexico: A Practical Guide by Robert E. Stevens 9780789015952
RRP: £58.99Booksplease Price: £52.94Learn what you need to know to conduct successful business in Mexico!This book is a primer on all aspects of doing business in Mexico, with practical examples that illustrate the risks and benefits... -
Optimal Control of Electrodynamic Tethers Satellites by Robert E Stevens 9781288307616
RRP: £45.95Booksplease Price: £41.58Apologies but we at Booksplease don't have a full description for this book.Book InformationISBN 9781288307616Author Robert E StevensFormat PaperbackPage Count 158Imprint BiblioscholarPublisher... -
Concise Encyclopedia of Church and Religious Organization Marketing by Robert E. Stevens
RRP: £54.99Booksplease Price: £49.51Discover the marketing basics to draw new membersand more fundsto your church!Though more and more religious organizations increasingly attempt to use marketing techniques to improve response, little... -
Market Opportunity Analysis: Text and Cases Robert E Stevens 9780789024190
RRP: £75.99Booksplease Price: £67.50The key to success in business is planning. And the key to successful planning is using a proven format to analyze your product's marketabilityMarket Opportunity Analysis: Text and Cases guides you... -
Marketing Your Business: A Guide to Developing a Strategic Marketing Plan by Robert E. Stevens
RRP: £54.99Booksplease Price: £49.51Examine essential marketing disciplines and weapons!This essential book will show you how to design a strategic marketing plan for any brand, product, service, or business! It explains all of the... -
Marketing for Churches and Ministries by William Winston
RRP: £41.99Booksplease Price: £37.99This comprehensive new book is the first guide to applications in marketing concepts in church and ministry services. Demonstrations of marketing concepts and techniques for effectively meeting the...