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The Customer Centricity Playbook: Implement a Winning Strategy Driven by Customer Lifetime Value by Peter Fader
RRP: $20.09Booksplease Price: $17.862019 AXIOM BUSINESS BOOK AWARD WINNER Featured in Forbes, NPR's Marketplace, and a Google Talk, The Customer Centricity Playbook offers "actionable insights to drive immediate value," according to... -
Harboring Data: Information Security, Law, and the Corporation by Andrea M. Matwyshyn 9780804760089 [USED COPY]
RRP: $58.96Booksplease Price: $5.90As identity theft and corporate data vulnerability continue to escalate, corporations must protect both the valuable consumer data they collect and their own intangible assets. Both Congress and the...