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Daytime Television Programming Marilyn J. Matelski 9781032621913
RRP: $38.69Booksplease Price: $38.04Daytime Television Programming (1991) provides a practical understanding of daytime television formats, viewer demographics, and programming strategy. It compares daytime genres to their evening... -
Daytime Television Programming by Marilyn J. Matelski 9781032621883
Booksplease Price: $139.47Daytime Television Programming (1991) provides a practical understanding of daytime television formats, viewer demographics, and programming strategy. It compares daytime genres to their evening... -
Vatican Radio: Propagation by the Airwaves by Marilyn J. Matelski 9780275947606
Booksplease Price: $98.70The history of HVJ, Vatican Radio, is discussed in this work along with its role in propagating church policies in all areas. Central to the discussion is the interrelation between leadership and... -
Soap Operas Worldwide: Cultural and Serial Realities by Marilyn J. Matelski 9780786472802
RRP: $28.37Booksplease Price: $25.27While the American soap opera is known primarily for its marketing value, producers, health professionals, politicians, and rebels elsewhere focus on the serials' potential for social change:... -
The Soap Opera Evolution: America's Enduring Romance with Daytime Drama by Marilyn J. Matelski 9780786472819
RRP: $28.37Booksplease Price: $25.27The first daytime dramas began as early as 1930, with Painted Dreams. Programmers soon discovered that housewives often controlled the purse strings, and soaps become an advertiser's gold mine... -
American Businesses in China: Balancing Culture and Communication by Nancy Lynch Street 9781476672274
RRP: $37.40Booksplease Price: $19.71Since the publication of earlier editions of this book, China's political and economic landscapes have changed dramatically, with the rise of new leadership, evolving alliances, tariff wars,... -
Messages from the Underground: Transnational Radio in Resistance and in Solidarity by Nancy Lynch Street 9780275956028
Booksplease Price: $99.08Examining the role of transnational radio broadcasting in the 20th century, this study compares and contrasts the goals and objectives of six broadcast networks: the BBC, Radio Free Europe, Voice of... -
Radio - The Forgotten Medium Edward Pease 9781560007982
RRP: $63.20Booksplease Price: $58.86Although television is now dominant, radio surprisingly remains a medium of unparalleled power and importance. Worldwide, it continues to be the communications vehicle with the greatest outreach and...