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The Scientific Method: A Guide to Finding Useful Knowledge by J. Scott Armstrong
RRP: £73.00Booksplease Price: £70.20The scientific method delivers prosperity, yet scientific practice has become subject to corrupting influences from within and without the scientific community. This essential reference is intended... -
The Scientific Method: A Guide to Finding Useful Knowledge by J. Scott Armstrong 9781009096423
RRP: £24.00Booksplease Price: £22.92The scientific method delivers prosperity, yet scientific practice has become subject to corrupting influences from within and without the scientific community. This essential reference is intended... -
Strategic Marketing Management: A Process Based Approach by Luiz Moutinho 9781844800001
Booksplease Price: £85.62Strategic Marketing Management: A process based approach integrates Marketing with other aspects of Management such as strategy, organisational theory, strategic financial management and management... -
Persuasive Advertising: Evidence-based Principles by J. Armstrong 9781349511891
RRP: £69.99Booksplease Price: £56.42Written by a leading authority, this book is a comprehensive and definitive guide to advertising that incorporates a vast amount of research and expert opinion. It draws upon the evidence to... -
Persuasive Advertising: Evidence-based Principles by J. Armstrong 9781403913432
RRP: £99.99Booksplease Price: £90.86Written by a leading authority, this book is a comprehensive and definitive guide to advertising that incorporates a vast amount of research and expert opinion. It draws upon the evidence to...