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Planning Focus Groups by David L. Morgan 9780761908173
Booksplease Price: £112.37Author David L. Morgan covers the wide range of practical tasks required in the course of a research project when using focus groups. Throughout, Planning Focus Groups emphasizes the clarifying... -
Essentials of Dyadic Interviewing David L Morgan 9781629583624
RRP: £41.99Booksplease Price: £37.99Traditional qualitative interviews typically involve a single subject; interviews of dyads rarely appear outside marketing research and family studies. Experienced qualitative researcher David... -
The Focus Group Guidebook by David L. Morgan 9780761908180
Booksplease Price: £111.87Providing a general introduction to focus group research, The Focus Group Guidebook includes the appropriate reasons for using focus groups and what you can expect to accomplish with them. It... -
Basic and Advanced Focus Groups by David L. Morgan 9781506327112
Booksplease Price: £63.00Basic and Advanced Focus Groups illustrates both the different types of focus groups and how to decide among those options in order to produce the most effective focus groups possible. A variety of... -
Focus Groups as Qualitative Research by David L. Morgan 9780761903420
Booksplease Price: £112.21From the First Edition: "Continues the high quality of previously published volumes in the Sage series on qualitative research methods. . . . Useful and instructive. . . . David L. Morgan deals... -
Focus Groups as Qualitative Research by David L. Morgan 9780761903437
Booksplease Price: £49.43From the First Edition: "Continues the high quality of previously published volumes in the Sage series on qualitative research methods. . . . Useful and instructive. . . . David L. Morgan deals... -
Integrating Qualitative and Quantitative Methods: A Pragmatic Approach by David L. Morgan 9780761915232
Booksplease Price: £93.52Focusing on research designs for projects that collect both qualitative and quantitative data, this practical book discusses strategies for bringing qualitative and quantitative methods together so... -
Doing Focus Groups by Rosaline S. Barbour
Booksplease Price: £77.35Focus groups are a popular method for collecting qualitative data in the social sciences. Doing Focus Groups provides a concise, practical introduction to planning and organizing successful focus...