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Perspectives on Methodology in Consumer Research by David Brinberg 9781461386117
Booksplease Price: £46.28Methodological advances in consumer behavior are increasing rapidly. We can characterize these advances by work in two logically separate but functionally related areas: (a) the philosophical... -
Dyadic Decision Making by David Brinberg 9781461281368
Booksplease Price: £46.28Recent research on joint or dyadic decision making has received renewed attention from behavioral scientists. This interest is due mostly to the advances in analytic and conceptual models used to... -
Theory Construction and Model-Building Skills, Second Edition: A Practical Guide for Social Scientists by James Jaccard 9781462542444
Booksplease Price: £95.39This accessible, hands-on text has now been revised and updated, with expanded coverage of topics including how theory may emerge from exploratory data analysis. The book prepares graduate students,... -
Theory Construction and Model-Building Skills, Second Edition: A Practical Guide for Social Scientists James Jaccard 9781462542437
Booksplease Price: £65.59This accessible, hands-on text has now been revised and updated, with expanded coverage of topics including how theory may emerge from exploratory data analysis. The book prepares graduate students,...