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How Brands Grow: What Marketers Don't Know by Byron Sharp
RRP: £24.99Booksplease Price: £19.52This book provides evidence-based answers to the key questions asked by marketers every day. Tackling issues such as how brands grow, how advertising really works, what price promotions really do and... -
How Brands Grow 2 Revised Edition: Including Emerging Markets, Services, Durables, B2B and Luxury Brands by Jenni Romaniuk
RRP: £28.99Booksplease Price: £26.80This book will change the way you think about marketing forever. Following the success of international bestseller How Brands Grow: What Marketers Dont Know, How Brands Grow Part 2 takes readers...