Description
As more and more strategic alliances are forged between competitors, a dedicated word has been coined to described this strategy: coopetition. Coopetition strategy research began in the early 1990s and has been steadily increasing; yet, a global overview of the field has been lacking.
This reference volume is the first to provide a comprehensive international survey of coopetition research. Organized thematically and written by the world's most-cited researchers in the field, it views the topic through the lens of a variety of disciplines including innovation, strategic management, operations management, and marketing.
This reference book is the definitive resource for researchers looking to understand the field of coopetition throughout business and management.
About the Author
Anne-Sophie Fernandez is Associate Professor in Strategic Management at the University of Montpellier, France.
Paul Chiambaretto is Associate Professor in Marketing and Strategy at Montpellier Business School and Associate Researcher at Ecole Polytechnique, France.
Frederic Le Roy is Professor in Strategic Management at the University of Montpellier and Affiliate Professor at Montpellier Business School, France.
Wojciech Czakon is Professor in Strategic Management at Jagiellonian University in Krakow, Poland.
Book Information
ISBN 9781032476056
Author Anne-Sophie Fernandez
Format Paperback
Page Count 444
Imprint Routledge
Publisher Taylor & Francis Ltd
Weight(grams) 1060g