Description
Design is everywhere: it influences how we live, what we wear, how we communicate, what we buy, and how we behave. In order for designers to design for the real world and define strategies, rather than just implement them, they need to learn how to understand and solve complex, intricate, and often unexpected problems. Research for Designers is a guide to this new, evidence-based creative process.
Taking a step-by-step approach through the basics of research, and highlighting the importance of data, the third edition of Research for Designers includes:
- A new chapter on discourse and narrative methods
- New coverage of coding and thematic analysis
- An augmented section on research ethics, with a decolonising research approach
- Even more real-world cases
- New suggested further reading and exercises at the end of each chapter.
Incorporating interviews with design experts from across the globe, Research for Designers is an essential guide for anyone doing research in Design Studies or looking to develop their design research skills.
About the Author
Gjoko Muratovski Stanford University, USA Gjoko Muratovski is an award-winning designer, researcher and innovation consultant working with a wide range of universities, Fortune 500 companies, NGO's, and various governments from around the world. Throughout his career, he has held numerous leadership and high-profile appointments at various academic and professional institutions. He holds a PhD in Design Research and Corporate Communication Strategies. Currently, Muratovski is working with the Institute for Innovation in Developing Economies at Stanford University (USA) on the introduction of design-led innovation strategies in Africa and South Asia. In addition to this, he has numerous other academic affiliations such as inaugural Scholar-in-Residence at Frank Lloyd Wright's Fallingwater Institute (USA), Visiting Professor at the Copenhagen Business School (Denmark), Visiting Professor at the University of Zagreb (Croatia), Guest Professor at Tongji University (China), Adjunct Professor at the Queensland University of Technology (Australia), and Research Investigator with the University of Delhi (India) and Harvard University (USA). His other appointments include Scientific Expert for the Ministry of Education, University and Research (Italy), Business Consultant for the Ministry of Economy and Industry (Israel), High-End Foreign Expert with the State Administration (China) and Advisor to the White House Presidential Innovation Fellows Program (USA). Over the years, he worked with organizations ranging from the US Federal Government, Australian State Governments, NASA, World Health Organization, UNESCO, and Greenpeace to Johnson & Johnson, P&G, Toyota, Ford, General Motors, Fiat Chrysler Automobiles, Amazon, and Facebook. Currently, he is working with the International Space Station (ISS) on matters related to commercializing space research, and with the World Design Organization (WDO) and IBM Design (USA) on defining the future of design education. For his contributions to the field of design, he was elected as the Fellow of the Designers Institute (New Zealand) and Fellow of the Design Research Society (UK). Muratovski is an invited member of the Forbes Councils (USA), Yale Higher Education Leadership Summit (USA), and the Oxford Digital Leaders Network (UK). Between 2016 and 2021, Muratovski also served as the inaugural Endowed Chair and Director of The Myron E. Ullman, Jr. School of Design and he led the school through a transformative period of change. Originally founded in 1869, the Ullman School of Design at the University of Cincinnati is the oldest university-based design school in the USA. Authors website: https://www.linkedin.com/in/gjokomuratovski/
Reviews
A deep understandingof context is the foundation for designing effective and sustainable ways to tackle the large, interrelated problems we face today. It takes more than one type of research to fully explore these complex design challenges,and Research for Designers answers that need. -- Bruce Mau
This book makes an important contribution to our understanding of how people and communities can use advanced design research to solve emergent, complex, and multi-dimensional social problems. -- Fethi Mansouri
Today, designers design services, processes and organizations; craft skills no longer suffice. We need to discover, define and solve problems based upon evidence. We need to demonstrate the validity of our claims. We need design research, but as a special kind of research, with methods appropriate to the applied, constructive nature of design. We need a book on research for designers that can educate students and be a reference for professionals. And here it is: Gjoko Muratovski's masterful book for 21st century designers. -- Don Norman
Design can be a powerful tool for social, economic, and cultural change. It can serve as a guide to grow economic and industrial success, along with breaking down long-term social norms and cultural barriers. This book provides a great learning reference on the basics of research.
It is well written, easy to understand, and provides guidance on research methodology which can be very valuable to all researchers, and not only those specifically in the design profession. Along with a well-organized approach to research, Muratovski also encourages crossdisciplinary partnerships and highlights the importance of data. Both of these are essential to learning, analysing, and developing design solutions which can contribute to improvements in quality of life -- David Kusuma
Design's importance in social, cultural and economic terms has never been greater. So, it's a surprise that the design research community has waited so long for an authoritative and comprehensive handbook on research methods which further our understanding and knowledge of the process of designing. Research for Designers fills this gap in the literature. There's no doubt it will become a seminal reference for those seeking to undertake research in the field. -- Seymour Roworth-Stokes
Gjoko Muratovski has written the definitive compendium that not only covers 'how' to best conduct design research but 'why' it is such a vital ingredient to success. Although intended for design students, I believe Muratovski's manual offers a far broader appeal. Strategists, business leaders, policy makers, anyone who wants to enhance and advance their research proficiency to achieve a better outcome should read this book. I know I'll be sharing copies with my colleagues. -- Maureen Thurston
Book Information
ISBN 9781529669992
Author Gjoko Muratovski
Format Paperback
Page Count 400
Imprint Sage Publications Ltd
Publisher Sage Publications Ltd
Taking a step-by-step approach through the basics of research, and highlighting the importance of data, the third edition of Research for Designers includes:
- A new chapter on discourse and narrative methods
- New coverage of coding and thematic analysis
- An augmented section on research ethics, with a decolonising research approach
- Even more real-world cases
- New suggested further reading and exercises at the end of each chapter.
Incorporating interviews with design experts from across the globe, Research for Designers is an essential guide for anyone doing research in Design Studies or looking to develop their design research skills.
About the Author
Gjoko Muratovski Stanford University, USA Gjoko Muratovski is an award-winning designer, researcher and innovation consultant working with a wide range of universities, Fortune 500 companies, NGO's, and various governments from around the world. Throughout his career, he has held numerous leadership and high-profile appointments at various academic and professional institutions. He holds a PhD in Design Research and Corporate Communication Strategies. Currently, Muratovski is working with the Institute for Innovation in Developing Economies at Stanford University (USA) on the introduction of design-led innovation strategies in Africa and South Asia. In addition to this, he has numerous other academic affiliations such as inaugural Scholar-in-Residence at Frank Lloyd Wright's Fallingwater Institute (USA), Visiting Professor at the Copenhagen Business School (Denmark), Visiting Professor at the University of Zagreb (Croatia), Guest Professor at Tongji University (China), Adjunct Professor at the Queensland University of Technology (Australia), and Research Investigator with the University of Delhi (India) and Harvard University (USA). His other appointments include Scientific Expert for the Ministry of Education, University and Research (Italy), Business Consultant for the Ministry of Economy and Industry (Israel), High-End Foreign Expert with the State Administration (China) and Advisor to the White House Presidential Innovation Fellows Program (USA). Over the years, he worked with organizations ranging from the US Federal Government, Australian State Governments, NASA, World Health Organization, UNESCO, and Greenpeace to Johnson & Johnson, P&G, Toyota, Ford, General Motors, Fiat Chrysler Automobiles, Amazon, and Facebook. Currently, he is working with the International Space Station (ISS) on matters related to commercializing space research, and with the World Design Organization (WDO) and IBM Design (USA) on defining the future of design education. For his contributions to the field of design, he was elected as the Fellow of the Designers Institute (New Zealand) and Fellow of the Design Research Society (UK). Muratovski is an invited member of the Forbes Councils (USA), Yale Higher Education Leadership Summit (USA), and the Oxford Digital Leaders Network (UK). Between 2016 and 2021, Muratovski also served as the inaugural Endowed Chair and Director of The Myron E. Ullman, Jr. School of Design and he led the school through a transformative period of change. Originally founded in 1869, the Ullman School of Design at the University of Cincinnati is the oldest university-based design school in the USA. Authors website: https://www.linkedin.com/in/gjokomuratovski/
Reviews
A deep understandingof context is the foundation for designing effective and sustainable ways to tackle the large, interrelated problems we face today. It takes more than one type of research to fully explore these complex design challenges,and Research for Designers answers that need. -- Bruce Mau
This book makes an important contribution to our understanding of how people and communities can use advanced design research to solve emergent, complex, and multi-dimensional social problems. -- Fethi Mansouri
Today, designers design services, processes and organizations; craft skills no longer suffice. We need to discover, define and solve problems based upon evidence. We need to demonstrate the validity of our claims. We need design research, but as a special kind of research, with methods appropriate to the applied, constructive nature of design. We need a book on research for designers that can educate students and be a reference for professionals. And here it is: Gjoko Muratovski's masterful book for 21st century designers. -- Don Norman
Design can be a powerful tool for social, economic, and cultural change. It can serve as a guide to grow economic and industrial success, along with breaking down long-term social norms and cultural barriers. This book provides a great learning reference on the basics of research.
It is well written, easy to understand, and provides guidance on research methodology which can be very valuable to all researchers, and not only those specifically in the design profession. Along with a well-organized approach to research, Muratovski also encourages crossdisciplinary partnerships and highlights the importance of data. Both of these are essential to learning, analysing, and developing design solutions which can contribute to improvements in quality of life -- David Kusuma
Design's importance in social, cultural and economic terms has never been greater. So, it's a surprise that the design research community has waited so long for an authoritative and comprehensive handbook on research methods which further our understanding and knowledge of the process of designing. Research for Designers fills this gap in the literature. There's no doubt it will become a seminal reference for those seeking to undertake research in the field. -- Seymour Roworth-Stokes
Gjoko Muratovski has written the definitive compendium that not only covers 'how' to best conduct design research but 'why' it is such a vital ingredient to success. Although intended for design students, I believe Muratovski's manual offers a far broader appeal. Strategists, business leaders, policy makers, anyone who wants to enhance and advance their research proficiency to achieve a better outcome should read this book. I know I'll be sharing copies with my colleagues. -- Maureen Thurston
Book Information
ISBN 9781529669992
Author Gjoko Muratovski
Format Paperback
Page Count 400
Imprint Sage Publications Ltd
Publisher Sage Publications Ltd
