Recently Viewed

New

Optimizing AdWords: A Guide to Using, Mastering, and Maximizing Google AdWords Paige Miller 9781138948587

No reviews yet Write a Review
RRP: £47.99
Booksplease Price: £44.45
Booksplease saves you 7%

  Bookmarks: Included free with every order
  Delivery: We ship to over 200 countries from the UK
  Range: Millions of books available
  Reviews: Booksplease rated "Excellent" on Trustpilot

  FREE UK DELIVERY: When You Buy 3 or More Books - Use code: FREEUKDELIVERY in your cart!

SKU:
9781138948587
MPN:
9781138948587
Available from Booksplease!
Global delivery available
Global delivery available
Global delivery available
Global delivery available
Global delivery available
Availability: Usually dispatched within 5 working days

Frequently Bought Together:

Total: Inc. VAT
Total: Ex. VAT

Description

Optimizing AdWords provides the information marketers and future marketers need to harness the power of the Google's AdWords search engine marketing applications. It provides a big picture overview of the AdWords system, helping businesses and individuals decide how to advertise products or their clients' products. Optimizing AdWords was written for those at every rung of the ladder, from Marketing Directors to small business owners to students just starting out in marketing.

This volume is organized around accessibility and ease of use. Author Paige Miller, co-founder of MultiPlanet Marketing Inc., has written this how-to guide to be super easy and fast to read and absorb. It moves you straight to the salient points of the text, allowing readers to take on AdWords in overview before coming back and collecting the finer details. Chapters 1 through 4 cover the basics, while the rest serve as a reference readers can come back to in building and growing campaigns.

Using this book, professional marketers and other business professionals can utilize Google AdWords and optimize it for existing marketing strategies, or create whole new campaigns based around the system. Today, given the level of competition for ad positions on Google search pages, success hinges on understanding Google AdWords well enough to outperform competition. This book will provide readers with the knowledge necessary to master Google AdWords.



About the Author

Paige Miller is a former software developer, marketing director of Marketspan Inc., and co-founder of MultiPlanet Marketing Inc., a company that uses the latest internet marketing techniques in client marketing strategies. MultiPlanetMarketing.com




Book Information
ISBN 9781138948587
Author Paige Miller
Format Paperback
Page Count 358
Imprint Routledge
Publisher Taylor & Francis Ltd
Weight(grams) 521g

Reviews

No reviews yet Write a Review

Booksplease  Reviews