Management

Malcolm McDonald on Key Account Management explores the challenges of winning, retaining and developing key accounts. Key accounts are customers who help their suppliers grow, and consequently, they wield significant power. Although they are the key to...

Guide your sales force to its fullest potential With a proven sales management and execution process, Sales Management For Dummies aids organizations and individuals in reaching the highest levels of success. Although selling products or services is a...

Make selling a social affair! The ABCs of sales have changed. It's no longer: A-Always, B-Be, C-Closing. The new way of selling is: A-Always, B-Be, C-Contributing to your buyer's journey. Social selling is an effective way to engage with your customer,...

The First Time Manager Series has sold over 500,000 copies and is a go-to guide for new and aspiring sales managers on what to expect and how to succeed.The jump from sales superstar to sales manager has made or broken many a sales career.As a...

A practical guide for successfully navigating the single greatest growth and profit improvement opportunity for B2B enterprises: price increases The payoff for implementing price increases without losing customers is massive! Effective price increase...

The need to understand what top-performing reps are doing that their average performing colleagues are not drove Matthew Dixon, Brent Adamson, and their colleagues at Corporate Executive Board to investigate the skills, behaviors, knowledge, and...

Harness the power of public relations and discover how you can secure meaningful press for your organization. It can be difficult to publicize a company or a product without formal training, yet it's more important than ever for successful marketing...

Apologies but we at Booksplease don't have a full description for this book.Book InformationISBN 9780525538738Author David HoffeldFormat HardbackPage Count 256Imprint TarcherPerigeePublisher Penguin Putnam IncWeight(grams) 140g

Develop long-term relationships, deliver market-beating growth, and create sustainable value with this pragmatic guide to aligning marketing, sales, customer success and your executives around your most important customers. Many B2B companies make...

Small Business Marketing For Dummies helps you promote your business. It is designed specifically for the busy small business owner, giving you simple but powerful ways to spread your message - all at little or no cost. It shows you how to build your...

Learn powerful closing and sales negotiation tactics that unlock yes and seal the deal. Each year, sales professionals leave billions of dollars on the table because they are out gunned, out maneuvered, and out played by savvy buyers, who have been...

How can sales managers coach their teams through multiple, sometimes stressful, rollouts? You can teach your team to embrace and manage change from the bottom up. Global sales management and transformation leader Grant Van Ulbrich makes a compelling...

Apologies but we at Booksplease don't have a full description for this book.Book InformationISBN 9781544531731Author Michelle RockwoodFormat PaperbackPage Count 184Imprint Lioncrest PublishingPublisher Lioncrest PublishingWeight(grams) 240gDimensions(mm)...

Apologies but we at Booksplease don't have a full description for this book.Book InformationISBN 9781945815041Author Wolfgang UlagaFormat PaperbackPage Count 294Imprint Value Innoruption Advisors PublishingPublisher Value Innoruption Advisors...

WALL STREET JOURNAL BESTSELLER Add 50% to 100% to Your Sales In 5 Minutes Per Day 5-Minute Selling presents a proven, simple process that can double your sales, even if you don t have time for an elaborate new sales system. When you spend your days...

NEW from the bestselling HBR's 10 Must Reads series. Stop pushing products--and start cultivating relationships with the right customers. If you read nothing else on marketing that delivers competitive advantage, read these 10 articles. We've combed...

NEW from the bestselling HBR's 10 Must Reads series. Most teams underperform. Yours can beat the odds. If you read nothing else on building better teams, read these 10 articles. We've combed through hundreds of articles in the Harvard Business Review...

Apologies but we at Booksplease don't have a full description for this book.Book InformationISBN 9780735211698Author Anthony IannarinoFormat HardbackPage Count 240Imprint Prentice Hall PressPublisher Prentice Hall Press

During economic contractions, it becomes much more difficult to sell your products, maintain your customer base, and gain market share. Mistakes become more costly, and failure becomes a real possibility for all those who are not able to make the...

Find the motivation and confidence to stay on top when everything hits the fan In volatile times, it is hard to sell. It seems like every company is on a spending freeze, cutting back, or pushing off making decisions. Buyers become scarce and the...

'A trusted referral is the holy grail of advertising' - Mark ZuckerbergThe fastest, easiest, most sustainable way to bring in new clients and grow sales is to ask for referrals from your network; clients, intermediaries, family, friends, and existing and...

'Every business leader should read it immediately' Emma Gannon, author of The Multi-Hyphen Method'A book that made my brain fizz' Bruce Daisley, VP EMEA, TwitterWe are about to enter an Age of Creativity that requires a new set of skills. This book...

Apologies but we at Booksplease don't have a full description for this book.Book InformationISBN 9780136891260Author Kenneth LloydFormat PaperbackPage Count 288Imprint Prentice Hall PressPublisher Prentice Hall PressWeight(grams) 452g

Business frameworks sit at the heart of successful businesses. The second edition of The Business Models Handbook brings together the most helpful and widely used models into one invaluable resource. Business models add structure and clarity to...

Change the way you think about sales to sell more, and sell better. Over the past decade, Inbound Marketing has changed the way companies earn buyers' trust and build their brands - through meaningful, helpful content. But with that change comes...

HACK YOUR BUYER'S BRAIN: TURN CUSTOMERS INTO RAVING FANS TO TURBOCHARGE SALES AND GROWTH Hack The Buyer Brain uncovers the odd quirks of the human condition that affect how we buy, sell, and behave-laying out a simple approach to sales and marketing that...

Grow Your Business with the Right ConnectionsIt's easy to feel like networking is a waste of time, energy, or money-but that just means you're doing it wrong. In this new edition of Networking Like a Pro, networking experts Dr. Ivan Misner and Brian...

Accelerate your sales career with this how-to book from an expert in sales In Elite Sales Strategies, expert sales leader Anthony Iannarino offers his philosophy about becoming a commercial success. This guidebook provides unique insights into how to...

Few crises in modern history have so completely disrupted every aspect of daily life as has the COVID-19 pandemic. What began as a small medical ripple in Wuhan, China, a city many of us had never heard of, quickly erupted into a tsunami of epic...

NEW from the bestselling HBR's 10 Must Reads series. To innovate profitably, you need more than just creativity. Do you have what it takes? If you read nothing else on inspiring and executing innovation, read these 10 articles. We've combed through...

Negotiators might be born, but great negotiators are made.This book offers a useful and comprehensive approach to negotiation that can springboard a career or a company, one deal at a time.Business and organizational leaders spend well over half of their...

Apologies but we at Booksplease don't have a full description for this book.Book InformationISBN 9781594484803Author Daniel H. PinkFormat HardbackPage Count 272Imprint Riverhead Books,U.S.Publisher Penguin Putnam Inc

Apologies but we at Booksplease don't have a full description for this book.Book InformationISBN 9783952506103Author Christopher S KalinFormat PaperbackPage Count 476Imprint Csk Management GmbhPublisher Csk Management GmbhWeight(grams)...

Perfecting your pricing is fundamental to the success of your business. It affects how your customers perceive you, it can make or break a sale, and it's the most powerful key to profitable and sustainable growth. But how do you know your pricing is...

For salespeople feeling stressed and disappointed that their customers don't want to hear from them, this guide is the key to developing the mindset and habits required to reach a new level of sales success.The world of sales can be tough, so it's easy...

NEW from the bestselling HBR's 10 Must Reads series. Learn why bad decisions happen to good managers--and how to make better ones. If you read nothing else on decision making, read these 10 articles. We've combed through hundreds of articles in the...

Attract the very best talent with a compelling employer brand!Employer Branding For Dummies is the clear, no-nonsense guide to attracting and retaining top talent. Written by two of the most recognized leaders in employer brand, Richard Mosley and Lars...

Remote learning has been around since the 18th century. Caleb Phillips began advertising correspondence courses in the Boston Gazette in 1728 allowing people, for the first time, to learn new skills no matter where they lived. For the past 300 years,...

The way organizations manage their value chain has changed dramatically over the past decade. Today, organizations take account of economic issues, but they also adopt a broader perspective of their purpose including social and environmental issues. Yet...

The sales guide for non-sales professionals Exactly How to Sell walks you through a tried and true process that draws on time tested methods that are designed to attract and keep more customers. No matter what you are selling (yourself, your product or...