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Public Relations and Sustainable Citizenship: Representing the Unrepresented by Debashish Munshi 9780367635244
RRP: $41.98$37.15This book examines how public relations might re-imagine itself as an instrument of "sustainable citizenship" by exploring alternative models of representing and building relationships with and among marginalised publics that disrupt the standard... -
Political Public Relations: Concepts, Principles, and Applications by Jesper Stromback 9781138484054
RRP: $113.38$99.27The second edition of Political Public Relations offers an interdisciplinary overview of the latest theory and research in the still emerging field of political public relations.The book continues its international orientation in order to fully... -
Can We Do That?!: Outrageous PR Stunts That Work -- And Why Your Company Needs Them by Peter Shankman 9780470043929
RRP: $48.28$31.86This fun and friendly book looks at real-life PR stunts that will blow your mind and inspire you to develop innovative and creative ways to get your company noticed. PR guru Peter Shankman chronicles the most ridiculous, outrageous, and possibly crazy PR... -
Public Relations and Online Engagement: Audiences, Fandom and Influencers by Amber L. Hutchins 9781032073255
RRP: $41.98$37.15As media continues to evolve, social media has become even more integral to public relations activities, presenting new opportunities and challenges for practitioners. Relationships between publics and organizations continue to be first and foremost, but... -
Digital Strategies: Data-Driven Public Relations, Marketing, and Advertising by Luttrell 9780190925390
$90.28Sorry no description is available for this book at this time. -
Jolly Calle & Other Swedish Fairy Tales by Helena Nyblom 9781017702873
RRP: $33.50$29.93Sorry no description is available for this book at this time. -
Managing Corporate Communication: A Cross-Cultural Approach by Rosella Gambetti 9780230348028
$137.07Corporate communication is an increasingly powerful strategic tool for connecting with a company's stakeholders. This book features contributions from leading international academics, combining a strong theoretical grounding and the latest research with... -
Become An Award Winning Company: 7 Simple Steps to Unlock The Million Dollar Secret Every Entrepreneur Needs to Know by Matt Shoup 9780983811701
RRP: $34.15$30.45Apologies but we at Booksplease don't have a full description for this book.Book InformationISBN 9780983811701Author Matt ShoupFormat PaperbackPage Count 196Imprint Shoup ConsultingPublisher Shoup ConsultingWeight(grams) 231g -
Write on Time! Prompt And Perfect Pitch Angles That Get Media Attention by Michelby L Whitehead 9780578812977
RRP: $44.08$43.97Apologies but we at Booksplease don't have a full description for this book.Book InformationISBN 9780578812977Author Michelby L WhiteheadFormat PaperbackPage Count 78Imprint Michelby & Co.Publisher Michelby & Co.Weight(grams) 127g -
Courtier to the Crowd by Ray Eldon Hiebert 9780999024508
$66.51Apologies but we at Booksplease don't have a full description for this book.Book InformationISBN 9780999024508Author Ray Eldon HiebertFormat PaperbackPage Count 474Imprint Prmuseum Press, LLCPublisher Prmuseum Press, LLCWeight(grams) 152g -
The 10-Paragraph Press Release by Deborah a L Friend 9780994215109
$32.00Apologies but we at Booksplease don't have a full description for this book.Book InformationISBN 9780994215109Author Deborah a L FriendFormat PaperbackPage Count 80Imprint Write Away WhitsundaysPublisher Write Away WhitsundaysWeight(grams) 152g -
Win Them Over: A guide to corporate analyst/ consultant relations 3e by Efrem G. Mallach 9780906378045
RRP: $37.80$27.66Apologies but we at Booksplease don't have a full description for this book.Book InformationISBN 9780906378045Author Efrem G. MallachFormat PaperbackPage Count 272Imprint Folrose LtdPublisher Folrose LtdWeight(grams) 492g -
Public Relations for Marketing Management by Frank Jefkins 9780333359150
RRP: $188.98$188.73Apologies but we at Booksplease don't have a full description for this book.Book InformationISBN 9780333359150Author Frank JefkinsFormat PaperbackPage Count 182Imprint Palgrave MacmillanPublisher Palgrave MacmillanWeight(grams) 256g -
American Spin by Patricia Vaccarino 9780996349406
RRP: $24.55$17.58Apologies but we at Booksplease don't have a full description for this book.Book InformationISBN 9780996349406Author Patricia VaccarinoFormat PaperbackPage Count 212Imprint Xanthus Communications LLC and PR for PeoplePublisher Xanthus Communications LLC... -
Grants: How to Find Out About Them and What To Do Next by Virginia P. White 9780306308420
$95.28Apologies but we at Booksplease don't have a full description for this book.Book InformationISBN 9780306308420Author Virginia P. WhiteFormat PaperbackPage Count 354Imprint Kluwer Academic/Plenum PublishersPublisher Springer Science+Business... -
Public Relations and Community: A Reconstructed Theory by Dean Kruckeberg 9780275929114
$137.61This slim volume hits hard at one major point: public relations practitoners need to abandon their dominant attitude of narrowly serving the needs of their clients and instead attempt to engender a broad-based sense of community. By approaching public... -
Marilyn: A Woman In Charge by Dick Martin 9780999024584
RRP: $50.30$36.14Apologies but we at Booksplease don't have a full description for this book.Book InformationISBN 9780999024584Author Dick MartinFormat PaperbackPage Count 342Imprint Prmuseum Press, LLCPublisher Prmuseum Press, LLCWeight(grams) 458g -
Mr. Lee's Publicity Book: A Citizen's Guide to Public Relations by Ivy Ledbetter Lee 9780999024522
$65.75Apologies but we at Booksplease don't have a full description for this book.Book InformationISBN 9780999024522Author Ivy Ledbetter LeeFormat PaperbackImprint Prmuseum Press, LLCPublisher Prmuseum Press, LLCWeight(grams) 140g -
Communicate in a Crisis: Understand, Engage and Influence Consumer Behaviour to Maximize Brand Trust by Kate Hartley 9780749498924
RRP: $161.70$148.26Communicate in a Crisis is the definitive guide for any PR or marketing professional to recognize, plan and respond to a sudden wildfire of consumer-led reaction, 'manipulated outrage' sparked from interaction on news feed algorithms, fuelled by social... -
The Publicist's Playbook: Real-World PR Advice for Real-World Agency Life! by Ivan Booth 9780620803144
RRP: $13.63$12.33Apologies but we at Booksplease don't have a full description for this book.Book InformationISBN 9780620803144Author Ivan BoothFormat PaperbackPage Count 124Imprint Ivan BoothPublisher Ivan BoothWeight(grams) 177g -
Building Brands Directly: Creating Business Value from Customer Relationships by Stewart Pearson 9780333639078
RRP: $188.98$188.73New competition, technology and economics have changed the behaviour of markets and the practice of marketing. Customers are more discerning, and demand more quality, service and choice. Established brands are under threat. New brands are tougher than... -
Displaying Competence in Organizations: Discourse Perspectives by Katja Pelsmaekers 9780230282636
RRP: $94.48$94.44Competence encompasses or overlaps with notions of efficiency, success, accountability, excellence and self-justification. This collection explores ways in which individuals, teams or groups in organizations discursively present themselves as competent... -
Corporate Communication Crisis Leadership: Advocacy and Ethics by Ronald C Arnett 9781631575013
RRP: $39.80$28.33Apologies but we at Booksplease don't have a full description for this book.Book InformationISBN 9781631575013Author Ronald C ArnettFormat PaperbackPage Count 220Imprint Business Expert PressPublisher Business Expert PressWeight(grams) 299g -
Public Relations as a Creative Industry by Elisenda Estanyol Casals 9781032160498
RRP: $52.48$45.80Apologies but we at Booksplease don't have a full description for this book.Book InformationISBN 9781032160498Author Elisenda Estanyol CasalsImprint Taylor & Francis LtdPublisher Taylor & Francis Ltd -
Connecting the Dots: Making Magic with the Media - Up Level Your Brand on Your Terms by Sarah Lloyd 9781913479145 [USED COPY]
RRP: $25.20$6.83Apologies but we at Booksplease don't have a full description for this book.Book InformationISBN 9781913479145Author Sarah LloydFormat PaperbackPage Count 244Imprint IndigosoulprPublisher IndigosoulprWeight(grams) 127g -
Making Customers Count: Guide to Excellence in Customer Care by David Clutterbuck 9781852510480 [USED COPY]
RRP: $35.60$4.68Apologies but we at Booksplease don't have a full description for this book.Book InformationISBN 9781852510480Author David ClutterbuckFormat HardbackPage Count 160Imprint Mercury Business BooksPublisher Management Books 2000 Ltd -
Planning and Managing Public Relations Campaigns: A Strategic Approach by Anne Gregory 9780749451080 [USED COPY]
RRP: $52.48$4.43Getting a public relations campaign or programme off the ground can seem an overwhelming task. But, as with any project, the secret of success lies in good planning and effective management. This fully updated second edition of "Planning and... -
The DIY Guide to Public Relations: For Charities, Voluntary Organisations and Community Groups by Moi Ali 9781900360531 [USED COPY]
RRP: $35.60$9.26Written by the author of the successful DIY Guide to Marketing, this highly readable and practical book includes cost-effective PR tips, ways to stretch your PR budget and examples of good and bad PR practice within the voluntary sector.Book... -
Public Relations: The Profession and the Practice by Craig E. Aronoff 9780697201225 [USED COPY]
RRP: $191.08$6.13Provide your students with a thorough understanding of public relations practice with a text that incorporates the experiences of practitioners with the theoretical perspectives of scholars. The fourth edition features increased coverage of technological... -
Corporate Communication: A Guide to Theory and Practice by Joep P. Cornelissen 9781446274958 [USED COPY]
RRP: $81.88$4.77Written specifically for students interested in knowing more about the organizational and management context of communications, and to get more hands-on learning, practical experience and skills to help them get off to a flying start in their career,... -
The Secrets of Successful Public Relations and Image-making by Tony Greener 9780750600347 [USED COPY]
RRP: $48.20$8.13Apologies but we at Booksplease don't have a full description for this book.Book InformationISBN 9780750600347Author Tony GreenerFormat PaperbackPage Count 196Imprint Butterworth-HeinemannPublisher Butterworth-HeinemannWeight(grams) 304g -
Successful Public Relations in a Week: Teach Yourself: A Public Relations Masterclass in Seven Simple Steps by Brian Salter 9781444159554 [USED COPY]
RRP: $14.68$4.75An understanding of public relations is crucial to anyone who wants to advance their career. Written by Brian Salter, a leading expert on public relations as both a practitioner and a journalist, this book quickly teaches you the insider secrets you need... -
Public Relations Digest: A Collection of Leading Works for Students of CIPR Qualifications by James Petre 9781847764270 [USED COPY]
$5.15Apologies but we at Booksplease don't have a full description for this book.Book InformationISBN 9781847764270Author James PetrePage Count 304Imprint Custom PublishingPublisher Pearson Education LimitedWeight(grams) 195g -
Cruel City: The Dark Side of Hollywood's Rich and Famous by Marianne Ruuth 9780915677481 [USED COPY]
RRP: $41.90$5.17Apologies but we at Booksplease don't have a full description for this book.Book InformationISBN 9780915677481Author Marianne RuuthFormat HardbackPage Count 196Imprint Roundtable PublishingPublisher Roundtable PublishingWeight(grams) 395g -
Personal Virtues: Introductory Readings by C. Williams 9781403994554 [USED COPY]
RRP: $188.98$33.98In this ground-breakiing collection of articles, ten respected philosophers discuss everyday virtues, including generosity of spirit, gratitude, hope, patience and trust. Martha C. Nussbaum describes the cognitive dimensions of compassion; Robert Solomon... -
Tell The Truth: Honesty Is Your Most Powerful Marketing Tool by Sue Unerman 9781936661466 [USED COPY]
RRP: $37.78$4.54Truth is a powerful marketing tool-and really the only way to promote a message and brand effectively. Truth in advertising has long been something to ignore, or at least downplay. The role of advertising has been to position and manipulate brands to... -
Fast PR: Give Yourself a Huge Media Boost by Paul Blanchard 9781911443049 [USED COPY]
RRP: $52.48$4.39Apologies but we at Booksplease don't have a full description for this book.Book InformationISBN 9781911443049Author Paul BlanchardFormat PaperbackPage Count 212Imprint Large ThingsPublisher Large ThingsWeight(grams) 417g -
PR Today: The Authoritative Guide to Public Relations by Trevor Morris 9780230240094 [USED COPY]
$5.08Whether you're a student of public relations, someone who hopes to break into one of today's most popular growth industries or someone who wants or needs to understand PR better, this book is for you. PR Today is a new and comprehensive guide to public... -
The Golden Rules of Customer Care: How to Turn That One-time Buyer into a Lifetime Customer by Carl Sewell 9780091748449 [USED COPY]
$4.54Customer care is an important issue for businesses. All customers, however long-standing, have the choice of whether or not to stay loyal. This book shows how companies can deliver first time, find out what customers want and educate customers into... -
Guerrilla PR Wired: Waging a Successful Publicity Campaign Online, Offline and Everywhere in Between by Michael Levine 9780071382311 [USED COPY]
$4.79This text re-examines the principles of Guerrilla PR - the technique for creating affordable publicity on the fly, for the age of the World Wide Web. Written in the Levine's friendly, "coaching," tone, it explains the tenets of guerrilla PR and...