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Crossing the Chasm, 3rd Edition: Marketing and Selling Disruptive Products to Mainstream Customers by Geoffrey A Moore
RRP: £21.99Booksplease Price: £17.34Apologies but we at Booksplease don't have a full description for this book.Book InformationISBN 9780062292988Author Geoffrey MooreFormat PaperbackPage Count 288Imprint HarperCollins PublishersPublisher HarperCollins Publishers Inc -
The Personal MBA 10th Anniversary Edition: Master the Art of Business by Josh Kaufman
RRP: £15.99Booksplease Price: £12.92Apologies but we at Booksplease don't have a full description for this book.Book InformationISBN 9780525543022Author Josh KaufmanFormat PaperbackPage Count 496Imprint PortfolioPublisher Penguin Putnam Inc -
80/20 Sales and Marketing: The Definitive Guide to Working Less and Making More by Perry Marshall
RRP: £17.99Booksplease Price: £14.55Guided by famed marketing consultant and best-selling author Perry Marshall, sales and marketing professionals save 80 percent of their time and money by zeroing in on the right 20 percent of their market -- then apply 80/202 and 80/203 to gain 10X, even... -
The Smart Branding Book: How to build a profitable and resilient brand by Dan White
RRP: £9.99Booksplease Price: £7.37Most businesses today can readily access the required technology and talent to match competitors' innovations and ideas quickly, making products and services similar to one another. In the modern business environment, companies instead need to build... -
Ultimate Guide To E-commerce Growth: 7 Unexpected KPIs To Scale An E-commerce Shop To GBP10 Million Plus by Ian Hammersley 9781644671320
RRP: £25.00Booksplease Price: £18.63Apologies but we at Booksplease don't have a full description for this book.Book InformationISBN 9781644671320Author Ian HammersleyFormat PaperbackPage Count 170Imprint Smartebusiness LtdPublisher Smartebusiness LtdWeight(grams) 236gDimensions(mm) 229mm... -
Insight Selling: Surprising Research on What Sales Winners Do Differently Mike Schultz 9781118875353
RRP: £21.00Booksplease Price: £15.54What do winners of major sales do differently than the sellers who almost won, but ultimately came in second place? Mike Schultz and John Doerr, bestselling authors and world-renowned sales experts, set out to find the answer. They studied more than 700... -
The Sales Manager's Guide to Greatness: Ten Essential Strategies for Leading Your Team to the Top by Kevin F. Davis 9781626343887
RRP: £21.50Booksplease Price: £16.88Straightforward advice for taking your sales team to the next level! If your sales team isn't producing the results expected, the pressure is on you to fix the situation fast. One option is to replace salespeople. A better option is for you to optimize... -
Building A Story Brand: Clarify Your Message So Customers Will Listen by Donald Miller 9781400201839
RRP: £14.99Booksplease Price: £11.37More than half-a-million business leaders have discovered the power of the StoryBrand Framework, created by New York Times best-selling author and marketing expert Donald Miller. And they are making millions.If you use the wrong words to talk about your... -
Storytelling with Data: A Data Visualization Guide for Business Professionals by Cole Nussbaumer Knaflic 9781119002253
RRP: £32.95Booksplease Price: £22.72Sorry no description is available for this book at this time. -
Designing Brand Identity: A Comprehensive Guide to the World of Brands and Branding by Alina Wheeler 9781119984818
RRP: £41.95Booksplease Price: £30.96Revised and updated sixth edition of the best-selling guide to branding fundamentals, strategy, and process. It's harder than ever to be the brand of choice-in many markets, technology has lowered barriers to entry, increasing competition. Everything is... -
Transforming the B2B Buyer Journey: Maximize brand value, improve conversion rates and build loyalty Antonia Wade 9781398606821
RRP: £95.00Booksplease Price: £78.80Boost lead generation, improve pipeline conversion and build loyalty with clients using this guide to designing a successful end-to-end B2B marketing buyer journey. Changes in B2B buying have heralded a new age of B2B marketing. Transforming the B2B... -
$100M Leads: How to Get Strangers To Want To Buy Your Stuff by Alex Hormozi 9781737475774
RRP: £26.99Booksplease Price: £23.18Apologies but we at Booksplease don't have a full description for this book.Book InformationISBN 9781737475774Author Alex HormoziFormat PaperbackPage Count 278Imprint Acquisition.comPublisher Acquisition.comWeight(grams) 649gDimensions(mm) 279mm * 216mm... -
Day Trading Attention: How to Actually Build Brand and Sales in the New Social Media World by Gary Vaynerchuk 9780063317598
RRP: £28.00Booksplease Price: £19.02New York Times and USA Today Bestseller"One thing I've learned being around Gary for the last decade is that when he sees new consumer trends or new best practices in marketing, people should listen and act on them." - Michael Rubin, CEO of Fanatics In... -
This is Marketing: You Can't Be Seen Until You Learn To See by Seth Godin
RRP: £16.99Booksplease Price: £12.75#1 Wall Street Journal Bestseller & Instant New York Times Bestseller A game-changing approach to marketing, sales, and advertising. For the first time Seth Godin offers the core of his marketing wisdom in one compact, accessible, timeless package. This... -
The 1-Page Marketing Plan: Get New Customers, Make More Money, And Stand out From The Crowd by Allan Dib
RRP: £14.99Booksplease Price: £10.31WARNING: Do Not Read This Book If You Hate Money To build a successful business, you need to stop doing random acts of marketing and start following a reliable plan for rapid business growth. Traditionally, creating a marketing plan has been a... -
Oversubscribed: How To Get People Lining Up To Do Business With You Daniel Priestley 9780857088253
RRP: £14.99Booksplease Price: £10.50Learn how to get your business oversubscribed in a crowded marketplace to make your business stand out and get people lining up to do business with you Are you constantly chasing customers? Why does it seem like some businesses have their customers... -
Dotcom Secrets: The Underground Playbook for Growing Your Company Online with Sales Funnels by Russell Brunson
RRP: £16.99Booksplease Price: £11.17Master the science of funnel building to grow your company online with sales funnels in this updated edition from the $100M entrepreneur and co-founder of the software company ClickFunnels.DotCom Secrets is not just another "how-to" book on internet... -
SPIN (R)-Selling by Neil Rackham
RRP: £25.99Booksplease Price: £23.51True or false? In selling high-value products or services: 'closing' increases your chance of success; it is essential to describe the benefits of your product or service to the customer; objection handling is an important skill; open questions are more... -
Why Fonts Matter by Sarah Hyndman 9780753557235
RRP: £18.99Booksplease Price: £14.14Discover the incredible power of fonts - how they influence your decisions, alter your perceptions, stir your emotions and change how you understand the world. Graphic designer Sarah Hyndman shares her infectious enthusiasm for fonts in this visually... -
The 22 Immutable Laws Of Marketing by Al Ries
RRP: £9.99Booksplease Price: £7.46Al Ries and Jack Trout, two of the world's most successful marketing strategists, call upon over 40 years of marketing experise to identify the definitive rules that govern the world of marketing. Combining a wide-ranging historical overview with a keen... -
Eat Their Lunch by Anthony Iannarino
RRP: £25.99Booksplease Price: £18.22Apologies but we at Booksplease don't have a full description for this book.Book InformationISBN 9780525537625Author Anthony IannarinoFormat HardbackPage Count 240Imprint PortfolioPublisher Penguin Putnam Inc -
Stories That Stick: How Storytelling Can Captivate Customers, Influence Audiences, and Transform Your Business by Kindra Hall 9781400211937
RRP: £22.00Booksplease Price: £18.71What stories do you need to tell, and how do you tell them?Stories That Stick provides a clear framework of ideals and a concise set of actions for you to take complete control of your own story, utilizing the principles behind the world's most effective... -
The Lean Product Playbook: How to Innovate with Minimum Viable Products and Rapid Customer Feedback Dan Olsen 9781118960875
RRP: £28.00Booksplease Price: £18.89The missing manual on how to apply Lean Startup to build products that customers love The Lean Product Playbook is a practical guide to building products that customers love. Whether you work at a startup or a large, established company, we all know that... -
Principles of Marketing, Global Edition by Philip Kotler
RRP: £72.99Booksplease Price: £66.56Master the key marketing challenges and see how you can develop meaningful connections with your customers. Principles of Marketing, global edition, 19th edition by Kotler and Armstrong shows you how to create vibrant, interactive communities of... -
The Choice Factory: 25 behavioural biases that influence what we buy by Richard Shotton
RRP: £14.99Booksplease Price: £10.69Before you can influence decisions, you need to understand what drives them. In The Choice Factory, Richard Shotton sets out to help you learn. By observing a typical day of decision-making, from trivial food choices to significant work-place moves,... -
Purple Cow: Transform Your Business by Being Remarkable by Seth Godin
RRP: £10.99Booksplease Price: £8.40You're either a Purple Cow or you're not. You're either remarkable or invisible. Make your choice.What do Apple, Starbucks, Dyson and Pret a Manger have in common? How do they achieve spectacular growth, leaving behind former tried-and-true brands to... -
Art of Persuasion: Winning Without Intimidation by Bob Burg 9780768413007
RRP: £13.99Booksplease Price: £10.67Apologies but we at Booksplease don't have a full description for this book.Book InformationISBN 9780768413007Author Bob BurgFormat PaperbackPage Count 238Imprint Destiny ImagePublisher Destiny ImageWeight(grams) 307gDimensions(mm) 216mm * 140mm * 13mm -
HBR's 10 Must Reads on Managing Yourself (with bonus article "How Will You Measure Your Life?" by Clayton M. Christensen) by Peter F. Drucker
RRP: £16.99Booksplease Price: £13.23The path to your professional success starts with a critical look in the mirror. If you read nothing else on managing yourself, read these 10 articles (plus the bonus article "How Will You Measure Your Life?" by Clayton M. Christensen). We've combed... -
The Sales Acceleration Formula: Using Data, Technology, and Inbound Selling to go from $0 to $100 Million Mark Roberge 9781119047070
RRP: £21.00Booksplease Price: £14.68Use data, technology, and inbound selling to build a remarkable team and accelerate sales The Sales Acceleration Formula provides a scalable, predictable approach to growing revenue and building a winning sales team. Everyone wants to build the next $100... -
EMPOWERED – Ordinary People, Extraordinary Products by M Cagan
RRP: £24.00Booksplease Price: £16.85What is it about the top tech product companies such as Amazon, Apple, Google, Netflix and Tesla that enables their record of consistent innovation? Most people think it's because these companies are somehow able to find and attract a level of talent... -
$100M Leads: How to Get Strangers To Want To Buy Your Stuff by Alex Hormozi 9781737475767
RRP: £29.99Booksplease Price: £26.17Apologies but we at Booksplease don't have a full description for this book.Book InformationISBN 9781737475767Author Alex HormoziFormat HardbackPage Count 278Imprint Acquisition.comPublisher Acquisition.comWeight(grams) 934gDimensions(mm) 279mm * 216mm *... -
Fanatical Prospecting: The Ultimate Guide to Opening Sales Conversations and Filling the Pipeline by Leveraging Social Selling, Telephone, Email, Text, and Cold Calling by Jeb Blount 9781119144755
RRP: £22.00Booksplease Price: £15.30Ditch the failed sales tactics, fill your pipeline, and crush your numberWith over 500,000 copies sold Fanatical Prospecting gives salespeople, sales leaders, entrepreneurs, and executives a practical, eye-opening guide that clearly explains the why and... -
HBR's 10 Must Reads on Emotional Intelligence (with featured article "What Makes a Leader?" by Daniel Goleman)(HBR's 10 Must Reads) by Daniel Goleman
RRP: £16.99Booksplease Price: £13.23In his defining work on emotional intelligence, bestselling author Daniel Goleman found that it is twice as important as other competencies in determining outstanding leadership. If you read nothing else on emotional intelligence, read these 10 articles... -
Building Brand Communities: How Organizations Succeed by Creating Belonging by Carrie Melissa Jones
RRP: £30.00Booksplease Price: £20.30Apologies but we at Booksplease don't have a full description for this book.Book InformationISBN 9781523086610Author Carrie Melissa JonesFormat HardbackPage Count 240Imprint Berrett-Koehler PublishersPublisher Berrett-Koehler Publishers -
THE LIMITLESS RECRUITER: HOW TO MASTER THE ART OF RECRUITMENT by James Kingston
Booksplease Price: £12.61"The book every recruiter should have on their desk." (The Recruiting Times) How do you get to the top in recruitment and stay there? What does it take to become a Limitless Recruiter? What is it in their DNA that makes them better than the rest... -
Digital Marketing Strategy: An Integrated Approach to Online Marketing by Simon Kingsnorth
RRP: £29.99Booksplease Price: £26.21Build an effective and practical digital marketing strategy with this bestselling guide, covering everything from automation and analytics to integrating AI. Digital Marketing Strategy is a global bestseller, and a one-stop guide to structuring and... -
They Ask, You Answer: A Revolutionary Approach to Inbound Sales, Content Marketing, and Today's Digital Consumer Marcus Sheridan 9781119610144
RRP: £21.00Booksplease Price: £14.98The revolutionary guide that challenged businesses around the world to stop selling to their buyers and start answering their questions to get results; revised and updated to address new technology, trends, the continuous evolution of the digital... -
Making It in the Art World: New Approaches to Galleries, Shows, and Raising Money by Brainard Carey
RRP: £14.99Booksplease Price: £13.10How today's artists survive, exhibit, and earn money-without selling out! Career-minded artists, this is the book you have been waiting for! Making It in the Art World, Second Edition, explains how to be a professional artist and shares new methods to... -
HBR's 10 Must Reads on Change Management (including featured article "Leading Change," by John P. Kotter) by Harvard Business Review
RRP: £16.99Booksplease Price: £13.23Most company's change initiatives fail. Yours don't have to. If you read nothing else on change management, read these 10 articles (featuring "Leading Change," by John P. Kotter). We've combed through hundreds of Harvard Business Review articles and... -
Let's Get Real Or Let's Not Play: Transforming the Buyer/Seller Relationship by Mahan Khalsa
RRP: £27.99Booksplease Price: £19.05Apologies but we at Booksplease don't have a full description for this book.Book InformationISBN 9781591842262Author Mahan KhalsaFormat HardbackPage Count 288Imprint PortfolioPublisher Penguin Putnam IncWeight(grams) 499g