Direct

Expand Your Brand Online and Offline with Amazon AdvertisingAmazon is where consumers search, learn about, and shop for your products (whether from you or another seller). And with 310 million active users and counting, this is the ecommerce platform you...

A concise yet expansive guide to the marketing strategies that lead to success in the competitive modern landscape. Masterful Marketing draws upon extensive case studies and research to provide practical guidance that will prove invaluable for any...

It's common knowledge that marketing is nothing but advertising, and if your business comes through word of mouth then you don't need marketing anyway. Besides, everyone knows that social media is the best form of free marketing there is... don't they? ...

Drive revenue and grow your business by using the powerful concept of scarcity"Hurry, limited quantities available!""Act now, time is running out!" "Limit of one per customer!" Scarcity is an influence factor that carries a great deal of power, so it's...

Like the Web and email, podcasting ? technology for distributing audio and video on the Internet ? represents a paradigm shift in how businesses communicate with prospects and customers. Although substantial media coverage has stimulated corporate...

With a concise, yet comprehensive overview of the topic, Social Marketing and Behaviour Change features a review and analysis of the most validated models of behavior change, using case studies to illustrate these models in practice.Divided into nine...

Most companies send "one-size-fits-all" communication to everyone in their audience, leading to low engagement on their social media channels and emails left unread in their customers' inboxes because it's unclear to recipients how this information helps...

Apologies but we at Booksplease don't have a full description for this book.Book InformationISBN 9781648372759Author Denison HatchFormat HardbackPage Count 302Imprint Echo Point Books & Media, LLCPublisher Echo Point Books & Media, LLCWeight(grams)...

The eagerly awaited sequel to the worldwide bestseller How to Build a Multi-Level Money Machine from Direct Selling icon and Hall of Famer Randy Gage Randy Gage revolutionized the Direct Selling profession with the bestselling phenomenon How to Build a...

Apologies but we at Booksplease don't have a full description for this book.Book InformationISBN 9780992469832Author Adam HoulahanFormat PaperbackPage Count 182Imprint Stenica Pty LtdPublisher Stenica Pty LtdWeight(grams) 222gDimensions(mm) 210mm * 148mm...

Apologies but we at Booksplease don't have a full description for this book.Book InformationISBN 9780992469832Author Adam HoulahanFormat PaperbackPage Count 182Imprint Stenica Pty LtdPublisher Stenica Pty LtdWeight(grams) 222g

Shortlisted for the 2020 Business Book Awards Do you know someone obsessed with a mobile game like Candy Crush? Have you ever felt a rush when you completed a task... and perhaps another when you crossed it off your to-do list? Or maybe you have that...

Apologies but we at Booksplease don't have a full description for this book.Book InformationISBN 9780997224009Author Matt BacakFormat PaperbackPage Count 532Imprint Infosoft360Publisher Infosoft360Weight(grams) 912gDimensions(mm) 254mm * 178mm * 27mm

How can sales managers coach their teams through multiple, sometimes stressful, rollouts? You can teach your team to embrace and manage change from the bottom up. Global sales management and transformation leader Grant Van Ulbrich makes a compelling...

This exciting new title provides a comprehensive introduction to the main theoretical and managerial issues of B2B marketing. It raises readers' awareness of the significance of B2B marketing in modern economies, in both local and global contexts. The...

Why customer retention is the new acquisition If there's anything the recession of 2009 taught us, it was the importance of investing in our customers, but when was this any different? So says Joseph Jaffe, bestselling author of Life After the 30-Second...

Send Better Email. Build a Better Business. With more than 2.6 million email messages sent every second, it's becoming harder to stand out in inboxes-not to mention in a sea of spam, which accounts for 67 percent of those emails. Marketing and...

At a time when brand exposure is almost limitless, and ads have become more personalized than ever before, how do brands stand out and still win your attention? Enter, experiential marketing. Having previously struggled to assert its credibility...

A strategy guide for finding customers for your business in a distracted digital world. The internet has fundamentally changed how businesses reach their customers. Whereas historically it took a major, expensive marketing campaign to get the attention...

Apologies but we at Booksplease don't have a full description for this book.Book InformationISBN 9781940715032Author Jeff GoldenbergFormat PaperbackPage Count 270Imprint Insurgent Publishing, LLCPublisher Insurgent Publishing, LLCWeight(grams) 472g

Apologies but we at Booksplease don't have a full description for this book.Book InformationISBN 9781933356808Author T J RohlederFormat PaperbackPage Count 252Imprint M.O.R.E. IncorporatedPublisher M.O.R.E. IncorporatedWeight(grams) 322gDimensions(mm)...

Apologies but we at Booksplease don't have a full description for this book.Book InformationISBN 9780578686868Author Karen J MarchettiFormat PaperbackPage Count 394Imprint R. R. BowkerPublisher R. R. BowkerWeight(grams) 576gDimensions(mm) 229mm * 152mm *...

Apologies but we at Booksplease don't have a full description for this book.Book InformationISBN 9780981827513Author Suzanne TulienFormat PaperbackPage Count 202Imprint Brand AscensionPublisher Brand AscensionWeight(grams) 277gDimensions(mm) 229mm *...

Get ready to sell like you've never sold before! Ever wonder if your next job didn't have to feel so much like a...well, job? Then you might be ready for direct selling, where you remove the middleman and sell products directly to consumers! In Direct...

This book provides a solid understanding of electronic word of mouth (eWOM) by taking the reader through the process of information diffusion from rumour generation in times of traditional word of mouth (WOM) to negative social eWOM and examining how...

Apologies but we at Booksplease don't have a full description for this book.Book InformationISBN 9780997224016Author Matt BacakFormat PaperbackPage Count 66Imprint Infosoft360Publisher Infosoft360Weight(grams) 86g

Apologies but we at Booksplease don't have a full description for this book.Book InformationISBN 9781736213506Author B Rain BennettFormat PaperbackPage Count 200Imprint Flying Flounder PublishingPublisher Flying Flounder PublishingWeight(grams)...

Apologies but we at Booksplease don't have a full description for this book.Book InformationISBN 9780615946290Author Eugene MontanezFormat PaperbackPage Count 126Imprint Anoroc PublishingPublisher Anoroc PublishingWeight(grams) 159gDimensions(mm) 211mm *...

In this latest edition of her classic text, Lisa Spiller takes an insightful, in-depth look at contemporary marketing concepts, tactics, and techniques and the dynamic innovations that continue to drive and shape this multi-faceted, multi-dimensional...

The practical, expert guide to reaching the new consumer Customer-Centric Marketing is a comprehensive game plan on succeeding in the new marketing landscape by focusing on the customer. Written by one of Canada's top communications pioneers, this book...

Apologies but we at Booksplease don't have a full description for this book.Book InformationISBN 9780578500461Author Rick CesariFormat PaperbackPage Count 352Imprint R. R. BowkerPublisher R. R. BowkerWeight(grams) 152g

Make events the most powerful marketing tool you have In Event Success: Maximizing the Business Impact of Physical, Virtual, and Hybrid Experiences, Alon Alroy, Eran Ben-Shushan, and Boaz Katz of Bizzabo draw on the knowledge they've gained powering...

Apologies but we at Booksplease don't have a full description for this book.Book InformationISBN 9781544534268Author Anthony L ButlerFormat PaperbackPage Count 232Imprint Lioncrest PublishingPublisher Lioncrest PublishingWeight(grams) 299gDimensions(mm)...

Apologies but we at Booksplease don't have a full description for this book.Book InformationISBN 9781523090983Author Andrea FryrearFormat PaperbackPage Count 336Imprint Berrett-Koehler PublishersPublisher Berrett-Koehler Publishers

Apologies but we at Booksplease don't have a full description for this book.Book InformationISBN 9780993067761Author Wendy H. JonesFormat PaperbackPage Count 120Imprint Scott and LawsonPublisher Scott and Lawson

What is 'the marketing mix'? Is marketing a concept, function or process? How do you construct a good SWOT analysis? What are the strategic marketing benefits of key account management? The Complete Marketer is a solid introduction to the marketing...

Apologies but we at Booksplease don't have a full description for this book.Book InformationISBN 9781544503318Author Re PerezFormat PaperbackPage Count 246Imprint Lioncrest PublishingPublisher Lioncrest PublishingWeight(grams) 318gDimensions(mm) 216mm *...

Authored by Bertil Hulten, one of the world's leading professors of sensory marketing, this text brilliantly explains the techniques through which a sensory experience can be created to surround a consumer. Sensory experiences combine not only to...

Apologies but we at Booksplease don't have a full description for this book.Book InformationISBN 9780692026793Author Bret GregoryFormat PaperbackPage Count 122Imprint Attract Customers NowPublisher Attract Customers NowWeight(grams) 172gDimensions(mm)...

At a time when brand exposure is almost limitless, and ads have become more personalized than ever before, how do brands stand out and still win your attention? Having previously struggled to assert its credibility theoretically and amongst executives,...