General

NAMED BEST MARKETING BOOK OF 2011 BY THE AMERICAN MARKETING ASSOCIATION How organizations can deliver significant performance gains through strategic investment in marketing In the new era of tight marketing budgets, no organization can continue to...

During the last decade, platform businesses such as Uber, Airbnb, Amazon and eBay have been taking over the world. In almost every sector, traditional businesses are under attack from digital disrupters that are effectively harnessing the power of...

Deliver on your digital transformation by learning from the insights and experiences from organizations adapting their approaches to life in the digital world. Business leaders, industry strategists, academics, and policy makers are all scrambling to...

The future will be increasingly distributed. As the publicity surrounding Bitcoin and blockchain has shown, distributed technology and business models are gaining popularity. Yet the disruptive potential of this technology is often obscured by hype and...

Kyle MacDonald wanted his own house. The problem was he didn't have a job and he didn't have any money. Thinking back to his childhood he remembered the game he loved to play - Bigger and Better. It was a way of trading your old stuff to get bigger and...

Financial technology is rapidly changing and shaping financial services and markets. These changes are considered making the future of finance a digital one.This Handbook analyses developments in the financial services, products and markets that are...

In E-Commerce Power, Jason G. Miles shares a practical framework for starting and scaling a profitable e-commerce brand in the age of Amazon. E-Commerce Power is filled with encouragement, practical advice, tips, strategies, interviews, and proven...

'An essential resource. Howson strikes not just at cryptocurrency, but the frauds who promote blockchain technology as a solution to any social problem' - David Gerard, author of Attack of the 50 Foot Blockchain The subject of immense hope, hype and...

'The ultimate companion for any small business owner' - Holly Tucker, Founder of notonthehighstreet and Holly & Co'I dare you to read this book and NOT make more sales - you couldn't have a better guide!' - Lucy Sheridan, The Comparison Coach'Filled with...

boo hoo is a gripping, insider's account of the rise and fall of this most controversial of internet startups - a global, online retailer of sports and designer clothes.Related TitlesVenus in Copper, ('91) 0091748186The Iron Hand of Mars, ('92)...

Apologies but we at Booksplease don't have a full description for this book.Book InformationISBN 9788090713802Author Dominik KosorinFormat PaperbackPage Count 188Imprint Dominik KosorinPublisher Dominik KosorinWeight(grams) 191gDimensions(mm) 198mm *...

Today - six years after it was created in a Harvard dorm room - over 500 million people use Facebook regularly, in just about every country on earth. That a company this powerful and influential was started as a lark by a couple of 19-year-olds makes it...

Emerging technologies are having a profound impact upon business as individuals and organisations increasingly embrace the benefits of the 'always on' attitude that digital technologies produce. The use of the web, apps, cloud storage, GPS and...

Master technical analysis, step-by-step! Already the field's most comprehensive, reliable, and objective introduction, this guidebook has been thoroughly updated to reflect the field's latest advances. Selected by the Market Technicians Association as...

Revolutionize your business with the power of marketplaces In today's digital-first economy, marketplaces are growing at twice the rate of overall eCommerce - and proving that traditional eCommerce is no longer enough. With The Online Marketplace...

It's a bargain! The definitive guide to buying and selling success on eBay - fully updated for 2020 Want to know the best way to get rid of some of that clutter laying around the house and make some cash? Or sell that beautiful jewelry you made...

This book argues that identity is changing profoundly and that money is changing equally profoundly. Because of technological change the two trends are converging so that all that we need for transacting will be our identities captured in the unique...

Based on Donald Miller's bestselling book?Building a StoryBrand, Claire Diaz-Ortiz applies the seven principles of the StoryBrand Framework to help you build an effective, long-lasting social media plan for your brand.Most business owners are blindly...

Amazon's trillion-dollar success is the envy of everyone, but achievable by anyone. What has propelled their record streak of growth? Their management system, and it can do the same for you no matter what business you are in or what level. Learning it is...

'Essential reading for any retail leader' - Paula Bobbett, Chief Digital Officer, Boots UKThe pace of change in retail is accelerating. Will you be a passenger, or the driver?Retail leaders face disruption on every side: rapidly changing consumer habits,...

“The most interesting book ever written about Google” (The Washington Post) delivers the inside story behind the most successful and admired technology company of our time, now updated with a new Afterword.Google is arguably the most important company in...

A lively insider's guide to starting a successful small business selling items old and new on eBay, written with personal anecdotes, well-kept secrets, and insider tips by Adam Ginsberg, eBay's most successful private salesperson. This is the insider's...

Keeping up with fast evolving technology is a challenge that every business leader faces. As organisations start to wake up to the Fourth Industrial Revolution, it's becoming more important than ever to be able to utilise and exploit new digital...

The real story of what it takes to risk it all and go for broke. Conventional wisdom says most startups need to be in Silicon Valley, started by young engineers around a sexy new idea, and backed by VC funding. But as Mikkel Svane reveals in...

WINNER OF THE INNOVATION AND ENTREPRENEURSHIP AWARD, 2019 CMI BUSINESS BOOK AWARDSDrawing on case studies from the most innovative startups in Silicon Valley, this step-by-step guide will show you how to develop, validate, and bring your impossibly big...

Apologies but we at Booksplease don't have a full description for this book.Book InformationISBN 9781250081551Author Paul VignaFormat PaperbackPage Count 384Imprint Picador USAPublisher Picador USAWeight(grams) 408gDimensions(mm) 229mm * 152mm * 30mm

Apologies but we at Booksplease don't have a full description for this book.Book InformationISBN 9781937985882Author Samantha StoneFormat PaperbackPage Count 244Imprint Marketing Advisory Network, LLCPublisher Marketing Advisory Network, LLCWeight(grams)...

Apologies but we at Booksplease don't have a full description for this book.Book InformationISBN 9780956526205Author Ian DanielFormat PaperbackPage Count 228Imprint NeuroDigitalPublisher NeuroDigitalWeight(grams) 500gDimensions(mm) 245mm * 187mm * 14mm

Apologies but we at Booksplease don't have a full description for this book.Book InformationISBN 9780956526205Author Ian DanielFormat PaperbackPage Count 228Imprint NeuroDigitalPublisher NeuroDigitalWeight(grams) 500gDimensions(mm) 245mm * 187mm * 14mm

The definitive pioneering blueprint covering the what, why and how of the blockchain. Blockchains are new technology layers that rewire the Internet and threaten to side-step older legacy constructs and centrally served businesses. At its core, a...

Apologies but we at Booksplease don't have a full description for this book.Book InformationISBN 9781108816014Author Marcus SmithFormat PaperbackImprint Cambridge University PressPublisher Cambridge University Press

An insider's account of the rise of digital money and cryptocurrencies Dubbed "CryptoDad" for his impassioned plea to Congress to acknowledge and respect cryptocurrencies as the inevitable product of a fast-growing technological wave and a free...

Apologies but we at Booksplease don't have a full description for this book.Book InformationISBN 9780812995381Author Bharat AnandFormat HardbackPage Count 464Imprint Random House IncPublisher Random House USA IncWeight(grams) 737gDimensions(mm) 243mm *...

Apologies but we at Booksplease don't have a full description for this book.Book InformationISBN 9780061997761Author E F SchumacherFormat PaperbackImprint HarperCollins PublishersPublisher HarperCollins Publishers IncWeight(grams) 272g

Proven methods for building an online income stream You don't have to quit your current job, or already have piles of money, or be 24 years old, or riding a booming economy, in order to start a successful online business. The Six-Figure Second Income...

Uber. Airbnb. Amazon. Apple. PayPal. All of these companies disrupted their markets when they launched. Today they are industry leaders. What's the secret to their success? These cutting-edge businesses are built on platforms: two-sided markets that are...

Share This is a practical handbook to the biggest changes taking place in the media and its professions by the Chartered Institute of Public Relations (CIPR) Social Media Panel. The book was conceived and written by more than 20 public relations...

Apologies but we at Booksplease don't have a full description for this book.Book InformationISBN 9780062515872Author Sir Tim Berners-LeeFormat PaperbackPage Count 256Imprint HarperCollins PublishersPublisher HarperCollins Publishers IncWeight(grams) 195g

Apologies but we at Booksplease don't have a full description for this book.Book InformationISBN 9781950863778Author Bhopi DhallFormat HardbackPage Count 230Imprint ForbesbooksPublisher Forbesbooks

Apologies but we at Booksplease don't have a full description for this book.Book InformationISBN 9781922595713Author Morgana BestFormat PaperbackPage Count 346Imprint Better Best PressPublisher Smith and Stirling