E-Commerce

The Cambridge IGCSE (R) & O Level Essential Chemistry Student Book is at the heart of delivering the course and provides a clear, step-by-step route though the syllabus that is ideal for EAL learners. It has been fully updated and matched to the latest...

An insider's account of the rise of digital money and cryptocurrencies Dubbed "CryptoDad" for his impassioned plea to Congress to acknowledge and respect cryptocurrencies as the inevitable product of a fast-growing technological wave and a free...

**Winner of the TAA 2017 Textbook Excellence Award** "Social Media Marketing deserves special kudos for its courage in tackling the new frontier of social media marketing. This textbook challenges its readers to grapple with the daunting task of...

The premier guide to digital marketing that works, and a solid framework for success The Art of Digital Marketing is the comprehensive guide to cracking the digital marketing 'code,' and reaching, engaging, and serving the empowered consumer. Based on...

The definitive pioneering blueprint covering the what, why and how of the blockchain. Blockchains are new technology layers that rewire the Internet and threaten to side-step older legacy constructs and centrally served businesses. At its core, a...

Using sharp tools is one of life's great joys. A sharp tool feels right; the job seems that much easier; and the quality of the cut usually means there is less work to do to produce a finished surface on the object. This book provides an understanding...

Everyone can be an entrepreneur! You no longer need a fat savings account, rich benefactor or angel investor to start a business by doing what you love. Thanks to the internet, it's never been easier to make money by sharing your passion with the world...

Social media has become an imperative for almost every business. Discover how to successfully implement an effective social media strategy that is supported and integrated throughout every part of your organization, with this essential handbook to...

Bitcoin first appeared in 2009, and it's already challenging everything we've come to accept about money, financial institutions, and even government. The digital currency can be nearly anonymous. And it can be traded internationally-without the fees,...

War has been conceptualised from a military perspective, but also from ethical, legal, and philosophical viewpoints. These different analytical perspectives are all necessary to understand the many dimensions war, the continua on which war is situated -...

Drive your content marketing campaign toward success Blogs and social platforms are all the rage right now-especially for strategists looking to cultivate influence among target audience members through content marketing. Content Marketing Strategies For...

A concrete framework for engaging today's buyer and building relationships Social Selling Mastery provides a key resource for sales and marketing professionals seeking a better way to connect with today's customer. Author Jamie Shanks has personally...

'The man who can really make a whole industry happen.' Eric Schmidt, Executive Chairman of Google'A punchy and provocative book . . . WTF? is an insightful and heartfelt plea, daring us to reimagine a better economy and society.' Financial TimesRenowned...

Written by an internationally recognised expert in the field, The Politics of the Earth provides an authoritative and engaging introduction to environmental politics through a unique, discourse-centred approach. With his lively and accessible writing...

Can blockchain solve your biggest business problem?While the world is transfixed by bitcoin mania, your competitors are tuning out the noise and making strategic bets on blockchain. Your rivals are effortlessly tracking every last link in their supply...

Deliver on your digital transformation by learning from the insights and experiences from organizations adapting their approaches to life in the digital world. Business leaders, industry strategists, academics, and policy makers are all scrambling to...

Who's that blaring out music night and day? It's Sisera's Boisterous Boyz! But the locals aren't happy about all the noise, so Judge Deb and her singing superstar Barak come up with the perfect plan: a battle of the bands! With fabulous illustrations...

How do you turn your social media accounts into viable business opportunities? Michael Hyatt has the blueprint.Michael Hyatt learned to use his social media platform as the foundation for his own successful writing, speaking, and business coaching...

The theatre is an essential art form that is forever evolving. A well-written play can make us laugh, cry, cringe, or reflect. It can confirm what we already know, or it can introduce us to new worlds. It can relax us, or incite us to action. Writing for...

SEO and Search Marketing In A Week is a simple and straightforward guide to mastering the basics, giving you everything you really need to know in just seven short chapters. From stripping away the mystique from SEO and SEM, to uncovering the meaning of...

How do organizations manage social media effectively? Every organization wants to implement social media, but it is difficult to create processes and mange employees to make this happen. Most social media books focus on strategies for communicating...

With clear analysis and practical frameworks, this book provides step-by-step guidance businesses can use to prosper in the new era of digital media "An incredibly useful and valuable guidebook to the new consumer economy. Buy it. Learn from it. Succeed...

Taking a political economy of media approach, this book examines Amazon as a significant actor in the global media landscape.Amazon is mainly conceived in the popular consciousness and media commentary as a corporate body, selling products and services...

Overcome psychological obstacles to increase trading success Successful traders need to be well-versed and skilled in a wide range of business and economic areas. But now, in addition to effective trading strategies and sound money management techniques,...

How do you turn website visitors into customers? Conversion Optimization offers practical advice on how to give your visitors the material they need to make a quick buying decision -- without driving them away through navigation or information overload...

The Internet today is awash in platforms - Facebook is responsible for nearly 25 percent of total Web visits, and the Google platform crash in 2013 took about 40 percent of Internet traffic with it. Representing the ten most trafficked sites in the U.S.,...

The benchmark book on to the effects and implications of social media on our daily lives, and how businesses can harness its power Socialnomics is an essential book for anyone who wants to understand the implications of social media on our daily lives...

Apologies but we at Booksplease don't have a full description for this book.Book InformationISBN 9781734558531Author Howard TierskyFormat HardbackPage Count 400Imprint Cranberry PressPublisher Cranberry Press

A must have book if you are running a craft business and want to understand content marketing and social media networking to raise awareness of your handmade designs and learn how to sell your crafts online. If you are a creative or craft business...

This is one of the first textbooks to explore the phenomenon of Influencer Marketing and how it fits within marketing communications to build brands and their communities. Influencers - those who can impact a brand's marketing and advertising strategies...

A lively insider's guide to starting a successful small business selling items old and new on eBay, written with personal anecdotes, well-kept secrets, and insider tips by Adam Ginsberg, eBay's most successful private salesperson. This is the insider's...

Accelerate sales and improve customer experience Every day, most working professionals entrust their most important messages to a form of communication that doesn't build trust, provide differentiation, or communicate clearly enough. It's easy to point...

Mrs Warren's Profession, Candida, and You Never Can Tell are plays which give a clear sense of the range of Shaw's first forays into playwriting. Together they showcase his early negotiations between his political and social concerns and the constraints...

Apologies but we at Booksplease don't have a full description for this book.Book InformationISBN 9781637742242Author Matt McWilliamsFormat HardbackPage Count 1Imprint Matt Holt BooksPublisher BenBella BooksWeight(grams) 465gDimensions(mm) 235mm * 159mm *...

Increasingly graduates, and anyone who is entering employment, need an individual digital presence to stand out and showcase themselves to secure their first professional role. This book takes an employability approach to encourage those currently...

Beat the market by using Psychological Analysis for investing and trading under any conditions Conventional wisdom tells us that people are rational and make rational decisions with their money. But that's simply not true considering most people fail to...

Apologies but we at Booksplease don't have a full description for this book.Book InformationISBN 9780692739006Author John RossmanFormat PaperbackPage Count 168Imprint John E. RossmanPublisher John E. RossmanWeight(grams) 236gDimensions(mm) 229mm * 152mm...

Marketing has changed dramatically since the four classic Ps of the marketing mix (price, product, promotion and place) were proposed. The new marketing landscape is characterized by the demand for constant innovation, rising pressure on budgets, the...

Following the implementation of the new General Data Protect Regulation on 25 May 2018, organizations should now be fully compliant with their national interpretation of this far-reaching data protection standard. The reality is that most are not;...

The next generation internet, the Internet of Things, cannot work without an Internet of Value. The Internet of Value or ValueWeb, for short allows machines to trade with machines and people with people, anywhere on this planet in real-time and for...