Description
A detailed yet concise handbook clarifying all the major terms needed for a thorough understanding of key research methodology concepts in business and management. An invaluable guide for students at all levels seeking assistance with projects, research proposals, dissertations and theses; including case studies and suggestions for further reading.
'This is a welcomed text. Students do struggle with the terminology and how to apply the various techniques. Hopefully this will help students in the most important area of study.' - Jonathan Groucutt, Oxford Brookes University 'I think the idea for the publication is sound ... students are always looking for a clear and straightforward introduction to Management Research and management research projects and I think the proposal has a good deal of commercial appeal. Many students find the language of research methodology difficult and some find them incomprehensible ... I applaud the desire to tackle the issues raised in the proposal.' - Heather J. Hopfl, Professor of Management, University of Essex
About the Author
PETER STOKES is a Lecturer at Chester Business School, UK. He is the co-author of the forthcoming Critical Concepts in Management and Organizational Studies (Palgrave Macmillan 2011).
Reviews
'This is a welcomed text. Students do struggle with the terminology and how to apply the various techniques. Hopefully this will help students in the most important area of study.' - Jonathan Groucutt, Oxford Brookes University 'I think the idea for the publication is sound ... students are always looking for a clear and straightforward introduction to Management Research and management research projects and I think the proposal has a good deal of commercial appeal. Many students find the language of research methodology difficult and some find them incomprehensible ... I applaud the desire to tackle the issues raised in the proposal.' - Heather J. Hopfl, Professor of Management, University of Essex
Book Information
ISBN 9780230250338
Author Peter Stokes
Format Paperback
Page Count 256
Imprint Red Globe Press
Publisher Bloomsbury Publishing PLC
Weight(grams) 235g
'This is a welcomed text. Students do struggle with the terminology and how to apply the various techniques. Hopefully this will help students in the most important area of study.' - Jonathan Groucutt, Oxford Brookes University 'I think the idea for the publication is sound ... students are always looking for a clear and straightforward introduction to Management Research and management research projects and I think the proposal has a good deal of commercial appeal. Many students find the language of research methodology difficult and some find them incomprehensible ... I applaud the desire to tackle the issues raised in the proposal.' - Heather J. Hopfl, Professor of Management, University of Essex
About the Author
PETER STOKES is a Lecturer at Chester Business School, UK. He is the co-author of the forthcoming Critical Concepts in Management and Organizational Studies (Palgrave Macmillan 2011).
Reviews
'This is a welcomed text. Students do struggle with the terminology and how to apply the various techniques. Hopefully this will help students in the most important area of study.' - Jonathan Groucutt, Oxford Brookes University 'I think the idea for the publication is sound ... students are always looking for a clear and straightforward introduction to Management Research and management research projects and I think the proposal has a good deal of commercial appeal. Many students find the language of research methodology difficult and some find them incomprehensible ... I applaud the desire to tackle the issues raised in the proposal.' - Heather J. Hopfl, Professor of Management, University of Essex
Book Information
ISBN 9780230250338
Author Peter Stokes
Format Paperback
Page Count 256
Imprint Red Globe Press
Publisher Bloomsbury Publishing PLC
Weight(grams) 235g
