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Journalism and Media Convergence by Heinz-Werner Nienstedt 9783110484564

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Description

Journalism is under ever-increasing pressure, due in large part to the phenomenon of media convergence. Not only does media convergence redefine the tasks of journalists and newsrooms, it also re-shapes the business environments of media companies. In this book, international media practitioners and researchers describe and analyze the relationships between media convergence and advertising, public relations, social media and other areas of communication posing a challenge to journalism.

Book Information
ISBN 9783110484564
Author Heinz-Werner Nienstedt
Format Paperback
Page Count 176
Imprint De Gruyter
Publisher De Gruyter
Weight(grams) 423g

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