'A manifesto for twenty-first-century leadership packaged in a fun and engaging story. Buy this book and get it in the hands of everyone in your company' Darren Hardy, publisher, Success magazine

Ben is a young manager who has been charged with persuading 500 employees to agree to a merger. Facing an impossible battle, he seeks the advice of an old friend, who introduces him to eccentric Aunt Elle.

In the week leading up to the crucial employee vote, Aunt Elle teaches Ben about the power of influence and positive persuasion. Ben also meets with the company's top executives, coming back with a new leadership lesson each time. Ben finally learns the critical principle so many people in power fail to grasp: it's not about me, it's about you.

Written with a light touch and filled with practical advice, this book will resonate with all who aspire to influential leadership.

About the Author
Bob Burg and John David Mann are the co-authors of The Go-Giver and Go-Givers Sell More. A former top sales professional, Burg is a sought-after speaker and the author of Endless Referrals. Mann has been writing about business, leadership and the laws of success for more than twenty-five years. Visit thegogiver.com.

Reviews
It really isn't about you. It's about your team, your customers, your community, and your legacy. Share this book with those you care about -- Seth Godin, New York Times bestselling author of Linchpin
A manifesto for twenty-first-century leadership packaged in a fun and engaging story. Buy this book and get it in the hands of everyone in your company -- Darren Hardy, publisher, Success magazine
This book captures the essence of life and leadership -- John C Maxwell, New York Times bestselling author of The 21 Irrefutable Laws of Leadership



Book Information
ISBN 9780670921966
Author John David Mann
Format Paperback
Page Count 144
Imprint Penguin Books Ltd
Publisher Penguin Books Ltd
Weight(grams) 106g
Dimensions(mm) 198mm * 129mm * 8mm