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Information, Organization and Management: Expanding Markets and Corporate Boundaries by Rolf Wigand 9780471964544
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Information, Organization and Management: Expanding Markets and Corporate Boundaries by Rolf Wigand 9780471964544

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Description

Amidst the accelerating change of an increasingly competitive global market, Information, Organization and Management demonstrates how business success in the global market place depends upon products and services rich in variety, value and instantly responsive to customer needs. This strengthening of the buyer's position has turned customer service into an important decisive factor for a corporation's market success. Competitive strategies must therefore re-evaluate the business-management goals of flexibility, time, quality and cost.

Book Information
ISBN 9780471964544
Author Rolf Wigand
Format Hardback
Page Count 472
Imprint John Wiley & Sons Inc
Publisher John Wiley & Sons Inc
Weight(grams) 778g

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