How to Cook That Dessert Cookbook: Pastries, Cakes and Sweet Creations

"How to Cook That is the most popular Australian cooking channel in all the world, and it's not hard to see why." PopSugar

Editors' pick: Best Cookbooks, Food & Wine
#1 Best Seller in Chocolate Baking, Confectionary Desserts, Pastry Baking, Garnishing Meals, Holiday Cooking, Main Courses & Side Dishes, Cookies, Cooking by Ingredient, and Pie Baking

Offering a fun-filled step-by-step dessert cookbook, Ann Reardon teaches you how to create delicious and impressive pastries, cakes and sweet creations.

Join food scientist Ann Reardon, host of the award-winning YouTube series How to Cook That, as she explores Crazy Sweet Creations. An accomplished pastry chef, Reardon draws millions of baking fans together each week, eager to learn the secrets of her extravagant cakes, chocolates, and eye-popping desserts. Her warmth and sense of fun in the kitchen shines through on every page as she reveals the science behind recreating your own culinary masterpieces.

For home cooks and fans who love their desserts, cakes, and ice creams to look amazing and taste even better. Take your culinary creations to influencer status.

You'll also:

• Learn to make treats that get the whole family cooking
• Create baked goods that tap into beloved pop culture trends
• Impress guests with beautiful desserts

Readers of dessert cookbooks like Dessert Person, Zoe Bakes Cakes, or 100 Cookies will love How to Cook That: Crazy Sweet Creations.

• Ann has 4.7 million subscribers on YouTube
• • Age:
    • 25-34: 34%
    • 18-24: 33%
    • 35-44: 16%
    • 45-54: 7%
    • 13-17: 5%
  • Countries:
    • United States: 43%
    • United Kingdom: 12%
    • Austalia: 7%
    • Canada: 6%
    • India: 4%
    • Germany: 3%
• She has 191k followers on Instagram, which means she unblocked the "swipe up" function. Essentially, she can post about her book on her Instagram story and link a shopping page to it.
• She has 116k followers on Facebook
• She also has 17.9k followers on Twitter
• She has 560k monthly views on Pinterest and 20k subscribers
• She also has a successful website/blog where she posts weekly
• Ann's main audience is American women, ages 18-24.
• Her secondary audience is women 35-55.
• Her YouTube channel had over 63 million views worldwide in 2019.

Podcasts:

• Nine to Noon (03/11/2020): "Australian dietitian and YouTuber debunks kitchen hacks"
  • https://www.listennotes.com/podcasts/nine-to-noon/australian-dietitian-and-lmgU-3uL7nf/

• Follow Friday (06/25/2021): "Ann Reardon (How to Cook That): Food fakery, glitterbombs, steamy photographs"
  • https://followfridaypodcast.com/ann-reardon

Media Hits:

• Hot Chocolate Hits (12/22/2014): "Phenomenal Foodies: Q&A with Ann Reardon from How to Cook That"
  • https://www.hotchocolatehits.com/2014/12/phenomenal-foodies-ann-reardon.html/

• Tubefilter (01/22/15): "YouTube Millionaires: Ann Reardon Knows How to Cook That"
  • https://www.tubefilter.com/2015/01/22/ann-reardon-how-to-cook-that-youtube-millionaires/

• The Daily Telegraph (08/01/2015): "YouTube's How To Cook That star Ann Reardon puts the heat on content thieves"
  • https://www.dailytelegraph.com.au/news/youtubes-how-to-cook-that-star-ann-reardon-puts-the-heat-on-content-thieves/news-story/c051df50446a5885e6a6608d52b8af72

• RNZ (03/12/2020): "Australian dietitian and YouTuber debunks kitchen hacks"
  • https://www.rnz.co.nz/national/programmes/ninetonoon/audio/2018738105/australian-dietitian-and-youtuber-debunks-kitchen-hacks

• The Mary Sue (02/12/2021): "Ann Reardon From How to Cook That Debunks Fake How-To Videos to Our Delight"
  • https://www.themarysue.com/ann-reardon-how-to-cook-that-debunk-how-to-videos/

• Jezebel (03/05/2021): "How to Cook That Is a One-Stop Shop for Debunking Viral Cooking Videos"
  • https://jezebel.com/how-to-cook-that-is-a-one-stop-shop-for-debunking-viral-1846061144

• Publishers Weekly (05/20/2021): "How to Cook That: Crazy Sweet Creations"
  • Review of Ann Reardon's book by Publishers Weekly
  • https://www.publishersweekly.com/978-1-64250-578-8

• Oh, Bite It! (06/16/2021): "Crazy Sweet Creations!"
  • https://www.ohbiteit.com/2021/06/crazy-sweet-creations-2.html

About the Author
Ann Reardonis the creator and host of How to Cook That, the #1 baking series in Australia and #3 in the US. Reardon is a certified scientist and dietician. After many years in food service, she started the How to Cook That channel out of Sydney, Australia in 2009. Reardon came up with the idea as she was night nursing her third-born son. She began with a post a week, and an occasional video. As her platform grew, she moved to YouTube and her followers grew. How to Cook focuses on desserts and pop-culture.

Reviews

"A great cookbook that offers a variety of delicious treats. Recommended for intermediate to advanced bakers."
Holly Skir, Broward City Library, Library Journal

"Edible engineering meets wow-factor whimsy in this debut dessert guide from Aussie Youtube baker Reardon. Her food science background brings depth to just about every recipe, noting things such as how different fats affect a cake's flavor and what the addition of gelatin does for its structure (promoting aeration and a soft crumb).... The lessons and engaging spirit of this work are as much a treat as their results."
Publishers Weekly

"Ann Reardon is one of the sweetest bakers on YouTube. Her experience as a food scientist takes her confections to the next level; they are as creative as they are delicious. You will thoroughly enjoy every mouth-watering page of her first cookbook."
Rosanna Pansino, author of The Nerdy Nummies Cookbook: Sweet Treats for the Geek in All of Us

"Ann Reardon was a food scientist and a dietician before creating her massively popular channel called How to Cook That. Reardon focuses mainly on desserts, including novelty cakes and complicated baking techniques. She also teaches people how to fix baking fails and turn them into beautiful dessert creations."
Vogue

"How to Cook That is the most popular Australian cooking channel in all the world, and it's not hard to see why. Any sweet tooth would be entranced by Ann's videos that document her creations, which cover all things dessert, from cake to chocolate."
PopSugar

"Ann Reardon is a food scientist, which is sort of like being a chef who knows not only how to cook but why the things you're doing in the kitchen happen the way they do."
The Blemish

"Australia's Queen of Desserts."
The Sydney Morning Herald

"Hoping to make beautiful and delectable confections accessible to bakers of all levels, Ann Reardon, host of the award-winning YouTube series How to Cook That, presents Crazy Sweet Creations. In her step-by step cookbook, Ann shares secrets for making desserts into works of edible art. Soon you'll have mastered everything from the simple Mint Chocolate Mousse to the more epic Sugar Snow Globe Dessert and Coffee Donut Millefeuille..."
-Hello! magazine

"Ann Reardon possesses a unique set of talents. On her YouTube channel, How to Cook That, the Melbourne-based food scientist, pastry chef and dietitian applies her skills to debunking viral videos and hacks, decoding 200-year-old marshmallow recipes, figuring out if the Minecraft cake formula works as well in real life as it does in the video game series, and illustrating how to fix epic cake fails..."
-The National Post

Book Information
ISBN 9781642505788
Author Ann Reardon
Format Hardback
Page Count 200
Imprint Mango Media
Publisher Mango Media