Description
This title guides readers through the ins and outs of starting, running and maintaining a thriving craft business on a shoestring. It is the most complete, up-to-date & authoritative resource for crafters seeking to learn every aspect of selling, marketing & branding. It features expert tips and invaluable strategies & advice from some of craft's most successful business owners. From setting up a booth at a craft fair to taking the perfect product photograph and launching an online shop, "Handmade to Sell" guides readers through the ins and outs of starting, running and maintaining a thriving craft business. Written by the founders of Hello Craft, the well-known nonprofit trade organisation, this is the most complete, up-to-date and authoritative resource for crafters seeking to learn every aspect of selling, marketing and branding. Topics range from developing successful product lines to preparing taxes and forming LLCs. Also featured are expert tips and invaluable strategies and advice from some of the most successful craft business owners.
About the Author
Kelly Rand is the creator of CraftingaGreenWorld.com and a cofounder of Hello Craft. Sara Dick is CEO of Hello Craft and director of the Crafty Bastards arts fair. Kimberly Dorn is the executive director of Hello Craft and a cofounder of Crafty Bastards and Handmade Mart. Christine Ernest is Hello Craft's communications director, combining her background in PR and advertising with her love for the handmade.
Reviews
"If you're a crafter who's dreaming of quitting your day job, this book will provide you the necessary know-how. Hello Craft is a non-profit trade association dedicated to crafters and the handmade movement, and their insider knowledge makes them a natural (and adorable) guide to its nuances." --BUST Magazine
"Once you have a business plan in place, how do you DO a business?...This book demystifies the art of pricing, branding, and photographing your work; helps you understand tricky concepts like copyright and taxes; and prepares you to sell in face-to-face venues (like fairs) and online." --Bead and Button Magazine
Book Information
ISBN 9780307587107
Author K Rand
Format Paperback
Page Count 176
Imprint Potter Craft
Publisher Random House USA Inc
Weight(grams) 314g
Dimensions(mm) 211mm * 165mm * 13mm
About the Author
Kelly Rand is the creator of CraftingaGreenWorld.com and a cofounder of Hello Craft. Sara Dick is CEO of Hello Craft and director of the Crafty Bastards arts fair. Kimberly Dorn is the executive director of Hello Craft and a cofounder of Crafty Bastards and Handmade Mart. Christine Ernest is Hello Craft's communications director, combining her background in PR and advertising with her love for the handmade.
Reviews
"If you're a crafter who's dreaming of quitting your day job, this book will provide you the necessary know-how. Hello Craft is a non-profit trade association dedicated to crafters and the handmade movement, and their insider knowledge makes them a natural (and adorable) guide to its nuances." --BUST Magazine
"Once you have a business plan in place, how do you DO a business?...This book demystifies the art of pricing, branding, and photographing your work; helps you understand tricky concepts like copyright and taxes; and prepares you to sell in face-to-face venues (like fairs) and online." --Bead and Button Magazine
Book Information
ISBN 9780307587107
Author K Rand
Format Paperback
Page Count 176
Imprint Potter Craft
Publisher Random House USA Inc
Weight(grams) 314g
Dimensions(mm) 211mm * 165mm * 13mm
