Description
This title was first published in 2002. The interest in becoming globally competitive through network strategies, particularly networks between small and medium-sized firms in local business communities, is high among academic researchers, economic development agencies and growth orientated firms. Important contributions to our understanding of the strategic use of networks are coming from a number of disciplinary and theoretical perspectives. This volume provides a unique opportunity to both synthesize this diverse literature and report the results of original research. It is particularly relevant to scholars of business and management, geography and economics
About the Author
Rod B. McNaughton is Eyton Chair in Entrepreneurship at the University of Waterloo, Ontario, Canada. His speciality is international marketing strategy with a focus on the internationalisation of small knowledge-intensive firms. He has published widely on choosing international channels of distribution, exporting and export policy, market orientation and value creation, strategic alliances, foreign direct investment, and the venture capital industry. Rod previously held a Chair in Marketing at the University of Otago School of Business. Previous Books: 1. Green, Milford B. and McNaughton, Rod B. (eds) Industrial Networks and Proximity, Aldershot, Ashgate Publishing (2000). 2. McNaughton, Rod B. (ed) Developments in Australasian Marketing, Stamford CT, JAI Press (2000). 3. Green, Milford B. and McNaughton, Rod B. (eds) The Location of FDI: Geographic and Business Approaches, London, UK, Avebury (1995). Milford B. Green is a Professor of Geography at the University of Western Ontario. His primary research interests are interlocking directorates, foreign direct investment, venture capital and energy modelling. Previous Books: 1. M. B. Green and R.B. McNaughton, 2000, Industrial Networks and Proximity, Ashgate Publishing, London, 2. T. Qu and M. B. Green, 1997, The Location of Foreign Direct Investment in P.R. China: A New Conceptual Approach, Avebury Press, London. 3. M. B. Green (ed), 1991, Venture Capital: International Comparisons, Routledge Press, 4. M. B. Green, 1990, Merger and Acquisitions: A Geographical and Spatial Perspective, Routledge 5. M. J. Sagers and M. B. Green, 1986. The Transport of Soviet Energy Resources, Rowman and Allanheld
Reviews
'Everything you ever wanted to know about networks (but were afraid to ask)!' In an increasingly multiplex global environment, well-developed local networks make a significant contribution to improvements in firms' international competitiveness. McNaughton and GreenA have assembled an excellent collection that reflects the state of the art in the area. Essential and insightful reading for anyone interested local clusters and global networks.' Jim Bell, Professor of International Business Entrepreneurship, University of Ulster, Magee CollegeA
Book Information
ISBN 9781138716797
Author Rod B. McNaughton
Format Paperback
Page Count 392
Imprint Routledge
Publisher Taylor & Francis Ltd
Weight(grams) 453g
About the Author
Rod B. McNaughton is Eyton Chair in Entrepreneurship at the University of Waterloo, Ontario, Canada. His speciality is international marketing strategy with a focus on the internationalisation of small knowledge-intensive firms. He has published widely on choosing international channels of distribution, exporting and export policy, market orientation and value creation, strategic alliances, foreign direct investment, and the venture capital industry. Rod previously held a Chair in Marketing at the University of Otago School of Business. Previous Books: 1. Green, Milford B. and McNaughton, Rod B. (eds) Industrial Networks and Proximity, Aldershot, Ashgate Publishing (2000). 2. McNaughton, Rod B. (ed) Developments in Australasian Marketing, Stamford CT, JAI Press (2000). 3. Green, Milford B. and McNaughton, Rod B. (eds) The Location of FDI: Geographic and Business Approaches, London, UK, Avebury (1995). Milford B. Green is a Professor of Geography at the University of Western Ontario. His primary research interests are interlocking directorates, foreign direct investment, venture capital and energy modelling. Previous Books: 1. M. B. Green and R.B. McNaughton, 2000, Industrial Networks and Proximity, Ashgate Publishing, London, 2. T. Qu and M. B. Green, 1997, The Location of Foreign Direct Investment in P.R. China: A New Conceptual Approach, Avebury Press, London. 3. M. B. Green (ed), 1991, Venture Capital: International Comparisons, Routledge Press, 4. M. B. Green, 1990, Merger and Acquisitions: A Geographical and Spatial Perspective, Routledge 5. M. J. Sagers and M. B. Green, 1986. The Transport of Soviet Energy Resources, Rowman and Allanheld
Reviews
'Everything you ever wanted to know about networks (but were afraid to ask)!' In an increasingly multiplex global environment, well-developed local networks make a significant contribution to improvements in firms' international competitiveness. McNaughton and GreenA have assembled an excellent collection that reflects the state of the art in the area. Essential and insightful reading for anyone interested local clusters and global networks.' Jim Bell, Professor of International Business Entrepreneurship, University of Ulster, Magee CollegeA
Book Information
ISBN 9781138716797
Author Rod B. McNaughton
Format Paperback
Page Count 392
Imprint Routledge
Publisher Taylor & Francis Ltd
Weight(grams) 453g
