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Fundraising Strategies for Small Shops by Scott C. Stevenson 9781118691496
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Fundraising Strategies for Small Shops by Scott C. Stevenson 9781118691496

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Description

Originally published by Stevenson, Inc., this practical resource features important fundraising principles and techniques for small charities and nonprofit organizations that do not have the resources to support robust fundraising plans.

Important topics covered include:

  • Development plans
  • Developing fundraising plans
  • First-time fundraising efforts
  • Annual operational plans
  • Donor calls
  • Major gift solicitations
  • Phonathons and direct mail on a shoestring budget
  • Endowments
  • Event planning
  • Participation rates
  • Bequests
  • Fundraising consultants
  • Sponsorship revenue
  • First-time solicitor training
  • Social media outreach

Please note that some content featured in the original version of this title has been removed in this published version due to permissions issues.



About the Author

Scott C. Stevenson is the editor of Fundraising Strategies for Small Shops, published by Wiley.




Book Information
ISBN 9781118691496
Author Scott C. Stevenson
Format Paperback
Page Count 60
Imprint Jossey-Bass Inc.,U.S.
Publisher John Wiley & Sons Inc
Weight(grams) 165g
Dimensions(mm) 279mm * 216mm * 3mm

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