Description
Marketing: Promotion Eleat Sports Nutrition social media followers (37k Instagram followers, 2.5k Facebook followers) Pre-publication consumer outreach and advance review/cookbook preview push Potential for select events and promotion with author's existing connections in Nebraska, such as the University of Nebraska and local Fleet Feet location (where she is in-house dietitian). Potential for cross promotion with athletes who use author's nutrition and programming for their performance such as Baker Mayfield (Cleveland Browns), Missy Franklin (five-time Olympic gold medalist swimmer), and more. Publicity: National print and online campaign targeting general interest food/beverage publications and websites, sports and outdoor outlets, and women's and men's lifestyle magazines Local (Lincoln, NE) TV, radio, print, and online campaign National television campaign including national morning programs Culinary podcast outreach including to Radio Cherry Bombe, Eater Upsell, The Splendid Table, and Milk Street Radio
About the Author
Angie Asche, MS, RD, CSSD, is a sports dietitian and nationally recognized food and nutrition expert. She owns and operates Eleat Sports Nutrition, which provides nutrition coaching and counseling to athletes nationwide, and is based in Lincoln, Nebraska. Since founding her company in 2014, she has worked with hundreds of high school, college, and professional athletes nationwide in the MLB, NHL and NFL. Angie has also worked as the nutrition consultant to the University of Nebraska volleyball team. She is a board certified specialist in sports dietetics (CSSD) and a certified exercise physiologist (ACSM-EP). Her expertise and recipes have been featured in national publications including Men's Journal, Muscle & Fitness, Food Network, Shape Magazine, Runner's World, and NBC News.
Book Information
ISBN 9781572842960
Author CSSD Angie Asche MS
Format Hardback
Imprint Surrey Books,U.S.
Publisher Surrey Books,U.S.