Perhaps more so than any other decade, the sixties had the broadest impact on the twentieth-century Western world. Across society, culture and the arts, youth voices rose to prominence and had a significant influence on new trends. Mature polished elegance was replaced by young liveliness as the fashionable ideal. Although only the most daring young followers of fashion wore the tiny miniskirts and borderline-unwearable plastic and metal outfits publicised in the press, stylish and smart fashion was increasingly available to all, with an emphasis on self-expression. New style icons such as Twiggy combined girl-next-door looks with trendy, aspirational and accessible outfits, and popular culture heavily influenced mainstream fashion. This beautifully illustrated book offers a concise guide to changing styles across the decade.

From Mary Quant to Mods and Rockers, this is a colourful illustrated history of the most revolutionary decade for British fashion in the twentieth century: the 1960s.

About the Author
Daniel Milford-Cottam is a fashion historian who has worked for the Victoria and Albert Museum as an assistant curator and cataloguer. His other titles with Shire are Edwardian Fashion, Fashion in the 1950s and Fashion in the 1970s.

Reviews
Daniel Milford Cottam succeeds in making the period accessible, especially to non specialists. * Journal of Dress History *



Book Information
ISBN 9781784424084
Author Daniel Milford-Cottam
Format Paperback
Page Count 64
Imprint Shire Publications
Publisher Bloomsbury Publishing PLC
Weight(grams) 146g