An original contribution to fashion studies, Fashion in American Life challenges existing approaches to fashion in America by considering who 'makes' fashion-when, where, and how. Avoiding the usual emphasis on the 'history of fashion' which perpetuates the myth of fashion designers, and New York, as the originators of American fashion, this exploration of the everyday allows us to see American fashion as a form of agency, self-identification, creative engagement, and politics. Moving away from the well-trodden accounts of fashion designers and the dominance of New York, much of the fashion uncovered has been under-represented in previous accounts. Through contemporary and historical research, authors challenge the nature of both 'fashion' and 'America' by addressing the many complexities of a nation whose people have diverse histories and cultures, including stories and experiences that have been forgotten, marginalized and left out of the fashion 'canon'. Race, gender, ethnicity, and class are employed as critical lenses to shed new light on how fashion might be defined and addressed within America (as a country, but not as a series of United States), with case studies looking at First Nations, Latinx and African American dress. The intellectual framing of the volume, and the methods and case studies included, also present tactics that can be applied to other contexts, making this book about revisiting 'fashion' more widely, not just in America. Fashion in American Life makes a unique contribution to the literature of fashion studies, fashion history, cultural studies, and beyond.

An original revisiting of American fashion through the critical lens of the everyday, looking at fashion as part of lived experience and considering the construction of 'American identity' through fashion in a diverse and inclusive manner.

About the Author
Hazel Clark is Professor of Design Studies and Fashion Studies, and currently Director of MA Fashion Studies, Parsons School of Design, New York. Her most recent books are Fashion and Everyday Life: London and New York (Bloomsbury, 2017) with Cheryl Buckley, and Fashion Curating (Bloomsbury, 2018) co-edited with Annamari Vanska. Lauren Downing Peters is Assistant Professor of Fashion Studies and Director of the Fashion Study Collection at Columbia College Chicago. She is the author of Fashion Before Plus-Size: Bodies, Bias and the Birth of an Industry (Bloomsbury, 2023).

Reviews
For anyone looking for a guide to the future of fashion this book is essential. It is a worthy addition to a fashion scholar's library. * Patricia Cunningham, The Ohio State University, USA *
Full of fascinating, surprising, and often subversive untold stories about people's engagement with everyday dress in America, this book is essential reading for all those interested in the exciting, expanding field of fashion studies. * Fiona Hackney, Manchester Metropolitan University, UK *
This book offers a wide-ranging collection of essays on the everyday fashions of ordinary Americans. Contributions by emerging scholars as well as seasoned authors represent diverse voices and multi-disciplinary approaches useful to anyone interested in American fashion. * Linda Welters, University of Rhode Island, USA *



Book Information
ISBN 9781350331921
Author Dr Hazel Clark
Format Paperback
Page Count 296
Imprint Bloomsbury Visual Arts
Publisher Bloomsbury Publishing PLC