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Epica Book 29: Creative Communications by Epica Awards

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9781474261623
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Description

Beautifully illustrated with over 1000 colour images, the 29th edition of the Epica Book showcases more than 850 creative projects honoured in the 2015 Epica Awards - including fascinating background stories on all the latest Epica d'Or winners. Featuring work from communication agencies, film production companies, media consultancies, photographers and design studios, the Epica Book is a unique source of information and inspiration for all those interested in contemporary worldwide advertising trends.

Epica Book 29 is a lasting record of the 2015 Epica Awards, showcasing outstanding creativity in all the main communications disciplines, from TV, press and radio, to mobile, interactive, film craft and integrated campaigns.

About the Author
The Epica Awards were created in 1987. Having originally focused on the Europe, Middle East and Africa region exclusively, the awards became global in 2012. Epica's aim is to reward outstanding creativity in communication disciplines and to help communication agencies, film production companies, media consultancies, photographers and design studios to develop their reputations beyond their national borders.

Reviews
This is the closest you'll get to a 'how to' book on creative advertising. -- John Pallant, Regional Creative Director, Saatchi & Saatchi, ME, UK
The value of publications like this is enormous. The Epica Book helps us remember what was great and why it was great. -- Josef Miguel Sokoloff, President of the Lowe Global Creative Council Chief Creative Officer, Lowe/SSP3, Bogota, Colombia
[Sets] standards for new thinking, for intelligent problem solving and for refreshing insights... Enjoy! -- Amir Kassaei, Chief Creative Officer, DDB Group, Germany
A great journalist is unbiased and a great journalist cares deeply. What better group of people to judge an advertising show? -- Tor Myhren, Vice-President of Marketing Communications * Apple Inc. *
When a number of other awards shows are done and dusted, a palpable excitement still hangs in the air as we seek something stellar: that's the Epica Awards -- Masako Okamura, Executive Creative Director * Dentsu, Vietnam *
Work that points the way to the advertising of tomorrow -- Olivier Altmann * Altmann + Pacreau, Paris *



Book Information
ISBN 9781474261623
Author Epica Awards
Format Hardback
Page Count 400
Imprint Bloomsbury Visual Arts
Publisher Bloomsbury Publishing PLC
Weight(grams) 2056g

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