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Designing Service Processes to Unlock Value, Third Edition by Joy M Field 9781637423332
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Designing Service Processes to Unlock Value, Third Edition by Joy M Field 9781637423332

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Book Information
ISBN 9781637423332
Author Joy M Field
Format Hardback
Page Count 188
Imprint Business Expert Press
Publisher Business Expert Press
Weight(grams) 152g

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From a customer's perspective, services are experiences. From the organization's perspective, services are processes that have to be designed and managed to create the desired customer experience...
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