As an original strategic management perspective, coopetition has hitherto been underexploited in analysing contemporary firm strategies and behaviours and, more generally, managerial practices and processes. This innovative book provides both theoretical insights and empirical evidence on coopetition.

Coopetition shows great interpretive and normative potential and is likely to be an increasingly important tool. This book is one of the first key contributions in shaping and systematizing a novel coopetition agenda in the field of strategy. The book argues that coopetition is neither an extension of competition theory, nor an extension of cooperative theory. It is in fact a specific and distinctive research object, which calls for dedicated theoretical investigation to develop questions for theory, method, and managerial practice.

This book provides both practitioners and academic scholars with a milestone that brings together an active community of researchers expressly mobilized around the creative in-depth scrutiny of coopetition. It will greatly appeal to researchers, scholars, and graduate students of management, business strategy competitive dynamics, and international business, as well as practitioners such as managers and consultants.

About the Author
Edited by Said Yami, Affiliate Professor, Kedge Business School, France, Sandro Castaldo, Professor of Marketing, Bocconi University, Italy, Giovanni Battista Dagnino, Chair of Management and Professor of Digital Strategy, University of Rome LUMSA, Italy and Frederic Le Roy, Professor of Strategic Management, University of Montpellier and GSCM, Montpellier Business School, France

Reviews
'This book provides a diverse set of perspectives on the topic. It is very useful reading for anyone interested in understanding coopetition in multiple contexts.' -- Devi R. Gnyawali, Virginia Tech, US



Book Information
ISBN 9781848443211
Author Said Yami
Format Hardback
Page Count 288
Imprint Edward Elgar Publishing Ltd
Publisher Edward Elgar Publishing Ltd