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Contemporary Public Opinion: Issues and the News by Maxwell McCombs
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Contemporary Public Opinion: Issues and the News by Maxwell McCombs

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9780805811025
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Description

This book discusses the public opinion process with a focus on the role that the news media play in shaping public opinion. Although heavily influenced by the agenda-setting perspective -- the view that the news media define the important issues of the day and determine how these issues are presented -- the authors neither support nor refute this claim. They present instead a variety of contemporary scholarship integrated into a coherent picture of public opinion for a general audience.

Book Information
ISBN 9780805811025
Author Maxwell McCombs
Format Paperback
Page Count 122
Imprint Routledge Member of the Taylor and Francis Group
Publisher Taylor & Francis Inc
Weight(grams) 181g

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