In this practical text, public health students and practitioners will learn the fundamentals of applying community engagement, organisation, and development principles to create successful community public health campaigns. Emphasising non-traditional approaches and partnerships, and the need to readjust traditional strategies, it discusses organisation and development methods optimal for public health practice, including public health ethics, faith-based initiatives in community health, community assessment and measurement methods, coalition building, frameworks for developing health policy, and more. This textbook addresses work in at-risk and diverse communities, and stresses the impact of urban change on the community engagement, organisation, and development process. It also discusses the methodologies and theoretical frameworks underlying successful community organising and development.

The multidisciplinary public health scholars and practitioners contributing to this work identify the skills required to both analyse the health and health care delivery challenges of underserved communities, and to understand the social, cultural, environmental, and economic determinants of health and illness. The book includes a wealth of practical approaches and case studies drawn from the authors' real-life experiences in developing successful community health campaigns. PowerPoint slides and case study exercises for each chapter accompany the text for instructor's use.

About the Author

Frederick Murphy, MSPHyg, MPIA, is currently an Adjunct Faculty member at Morehouse School of Medicine, Department of Community Health and Preventive Medicine and Georgia State University, College of Health and Human Science. Mr. Murphy presently holds the rank of Captain in the United States Public Health Service (USPHS), where he has served (active and inactive reserve) as a Commissioned Corp Officer since 1978. Mr. Murphy completed his undergraduate studies at Oakwood University in Huntsville, Alabama and his graduate studies at the University of Pittsburgh, School of Public Health and School of Public and International Affairs. He also received post graduate training at Harvard and Georgia State Universities. Mr. Murphy, for more than 14 years, served as a Project Officer and Human Subject Contact at the Centers for Disease Control and Prevention in Atlanta, Ga., and has more than 30 years of experience in the area of community health. His previous positions include Community Health and Preventive Medicine Organizer for at Morehouse School of Medicine and Executive Director of the Southeastern Primary Care Consortium/Area Health Education Center. He is currently the Director of Life Long Health Inc., a community-based non-profit organization in Atlanta, Ga. Mr. Murphy is the author and co-author of several book chapters and articles on public and community health in numerous public health journals.

Book Information
ISBN 9780826108012
Author Frederick Murphy
Format Hardback
Page Count 380
Imprint Springer Publishing Co Inc
Publisher Springer Publishing Co Inc
Weight(grams) 320g