Increasingly open to foreign investment and with a burgeoning consumer market, China represents an enormous commercial opportunity - but how can businesses succeed? Business Insights: China gives you an overview of the corporate business achievements already made in China and a comprehensive guide to the opportunities available for other businesses, wherever they are in the world. Based on the real-life experiences of, and lessons learned by, companies who have moved into the Chinese business arena, the book highlights the successes and failures of operating in such a challenging market. With practical advice and many comprehensive case studies, Business Insights: China offers invaluable assistance for anyone looking to initiate or develop their business activities in China. From the consultant editor of Managing Business Risk (also published by Kogan Page) this second edition of Business Insights: China includes a significant focus on risk management, providing a detailed examination of the unique challenges facing anyone establishing or developing a business in one of the world's most dynamic markets.

Practical advice and case studies for international companies looking to initiate or expand their business activities in China. Business Insights: China includes real-world examples of corporate successes and failures, an overview of regulatory developments, details on importing and exporting, as well as insightful commentary from companies already operating in China.

About the Author
Jonathan Reuvid has a background in investment banking, financial consultancy and marketing strategy, and well known for his reliable, straightforward advice. He is the consultant editor of Managing Business Risk and author of Mergers and Acquisitions, both published by Kogan Page.

Reviews
"This is an outstanding book, which we would certainly encourage anyone needing to know about the business environment in China to acquire." * China-Britain Business Review *
"Covering everything from political risk to choosing joint venture partners, this is an excellent, easy-to-read guide. Many of the chapters are written by experts, and it is full of useful contact details - GBP25 well spent." * Midlands Business Insider *
"For any business thinking of doing business in China, the information in this book will make it a must-read. The practical advice it contains, written and edited by experts, will be of enormous assistance and I commend it to you." * Miles Templeman, Director General, Institute of Directors *



Book Information
ISBN 9780749459918
Author Jonathan Reuvid
Format Paperback
Page Count 328
Imprint Kogan Page Ltd
Publisher Kogan Page Ltd
Weight(grams) 520g
Dimensions(mm) 235mm * 157mm * 20mm