Description
This book was written to reinforce the "Brexit" message to an increasingly weary and sceptical UK public. Through example and deductive reasoning, Swift shows how the EU has gradually assumed greater powers and influence in the domestic and international affairs of member states towards the development of The United States of Europe.
About the Author
Jonathan S. Swift has been teaching international business and marketing for many years, and is the Programme Leader for the MSc in International Business at Salford Business School, University of Salford. He has a particular interest in the role of culture (including consumer behaviour) in international marketing, and the role and importance of foreign language competence in the development of international business relationships. His main geographical area of interest is Latin America, where he has lived and worked for a number of years.
Reviews
"I strongly commend the book to those who want an effective summary of how Brexit happened" - Sir William Cash, MP
Book Information
ISBN 9781903499948
Author Jonathan S. Swift
Format Paperback
Page Count 146
Imprint Cambridge Academic
Publisher Cambridge Media Group
About the Author
Jonathan S. Swift has been teaching international business and marketing for many years, and is the Programme Leader for the MSc in International Business at Salford Business School, University of Salford. He has a particular interest in the role of culture (including consumer behaviour) in international marketing, and the role and importance of foreign language competence in the development of international business relationships. His main geographical area of interest is Latin America, where he has lived and worked for a number of years.
Reviews
"I strongly commend the book to those who want an effective summary of how Brexit happened" - Sir William Cash, MP
Book Information
ISBN 9781903499948
Author Jonathan S. Swift
Format Paperback
Page Count 146
Imprint Cambridge Academic
Publisher Cambridge Media Group
