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Black Social Dance in Television Advertising: An Analytical History by Carla Stalling Huntington 9780786459445
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Black Social Dance in Television Advertising: An Analytical History by Carla Stalling Huntington 9780786459445

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9780786459445
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Description

Investigates the anthropologic aesthetic of black social dance in television advertising. Covering the 1950s through the 2010s in the US, each decade is explored in detail as dance is shown to provide value to brands, thus effecting consumption experiences. It provides a theory of dance for a culture that has consistently drawn upon African-American arts to sell products.

Book Information
ISBN 9780786459445
Author Carla Stalling Huntington
Format Paperback
Page Count 200
Imprint McFarland & Co Inc
Publisher McFarland & Co Inc
Weight(grams) 281g

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