Why do some companies perform beyond expectation year after year while others start out strong but quickly fizzle? The answer lies in their ability to create long-term value. In this book, a leading professor at the top-ranked University of Michigan Business School presents five keys to creating value by incorporating the efforts of marketing, manufacturing, human resources, and finance in a strategy for continuing bottom-line success. His fresh look at what makes companies work shows managers how they can identify the factors that create value and use them to benefit their organizations and their own careers.

About the Author

ANJAN V. THAKOR is the Edward J. Frey Professor of Banking and Finance at the University of Michigan Business School and the recipient of many distinguished teaching awards.

Book Information
ISBN 9780470462096
Author Anjan Y. Thakor
Format Paperback
Page Count 274
Imprint Jossey-Bass Inc.,U.S.
Publisher John Wiley & Sons Inc
Weight(grams) 407g
Dimensions(mm) 229mm * 152mm * 16mm