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Tell A Friend -- Word of Mouth Marketing: How Small Businesses Can Achieve Big Results by Arnon Vered 9780615147758
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Tell A Friend -- Word of Mouth Marketing: How Small Businesses Can Achieve Big Results by Arnon Vered 9780615147758

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Description

Many Small Businesses rely solely on Word of Mouth to build their business. Finally, there is a guide that lays out clear strategies that will get more people talking positively about them. Former Bain & Company consultant and small business marketing veteran Arnon Vered, has taken the best practices of Corporate Word of Mouth marketing and translated them into practical advice every Small Business can follow. Readers can skim the book in less than 30 minutes: Each chapter begins with a one-page "The Big Idea" section and ends with a chapter summary and easy-to-implement exercises.

Book Information
ISBN 9780615147758
Author Arnon Vered
Format Paperback
Page Count 160
Imprint Arnon Vered
Publisher Arnon Vered
Weight(grams) 244g

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