General

Smart marketing techniques to get your business noticed. Plan a successful marketing campaign and move your business forward with this fully updated edition of an established bestseller. Packed with practical advice from a team of industry experts, this...

In his trusted book for small businesses, John Jantsch challenges you to craft a marketing strategy that is as reliable as the go-to household item we all know, love, and turn to in a pinch: duct tape.As a renowned marketing guru and small business...

The new eighth edition of the pioneering guide to generating attention for your idea or business, jam-packed with new and updated techniques As the ways we communicate continue to evolve, keeping pace with the latest trends in social media, including...

Understand how to reach and engage with the modern buyer using this bestseller. Social Selling outlines how to implement a social selling strategy and drive revenue, competitive advantage and market share through social networks. Social Selling is a...

Kick off the cycle of success with serious self-promotion that works Book Yourself Solid is a handbook for self-promotion that translates into results. We tend to think of "busy" as the equivalent of "successful" but that's not always...

Dramatically grow your client base following pragmatic and insightful advice by bestselling author Doug Fletcher How to Win Client Business When You Don't Know Where to Start: A Rainmaking Guide for Consulting and Professional Services serves as an...

These days, most companies find themselves having to tender or bid for new contracts and clients. It's now part of the business landscape - companies simply have to be good at tendering and pitching if they are going to have any chance of getting new...

'Indispensable' Sir Clive Woodward 'A punchy, practical and inspiring guide for all leaders who wish to transform and grow their team or organisation.' Justine Roberts, Founder and CEO of Mumsnet The no-nonsense guide to change: how to lead it and...

Packed with case studies, Sales Management. Simplified. offers a proven formula for prospecting, developing, and closing deals-in your time, on your terms.Why do sales organizations fall short? Every day, expert consultants like Mike Weinberg are called...

Apologies but we at Booksplease don't have a full description for this book.Book InformationISBN 9780981937106Author Tony AlessandraFormat PaperbackPage Count 242Imprint Alessandra & Associates IncPublisher Alessandra & Associates...

Attract, engage, and delight customers online Inbound Marketing, Revised and Updated: Attract, Engage, and Delight Customers Online is a comprehensive guide to increasing online visibility and engagement. Written by top marketing and startup bloggers,...

Apologies but we at Booksplease don't have a full description for this book.Book InformationISBN 9780143129332Author David HoffeldFormat PaperbackPage Count 288Imprint J.P.Tarcher,U.S./Perigee Bks.,U.S.Publisher J.P.Tarcher,U.S./Perigee Bks.,U.S.

Rediscover the fundamentals of marketing from the best in the business In Marketing 5.0, the celebrated promoter of the "Four P's of Marketing," Philip Kotler, explains how marketers can use technology to address customers' needs and make a...

'An inspiring guide for all leaders' Justine Roberts, Founder and CEO of Mumsnet 'Highly recommended' Jack Parsons, CEO of The Youth Group A practical, enjoyable and proven manual for leading transformational change - by the award-winning author of...

Apologies but we at Booksplease don't have a full description for this book.Book InformationISBN 9780984983896Author David J RendallFormat PaperbackPage Count 208Imprint 9 Inch MarketingPublisher 9 Inch MarketingWeight(grams) 286gDimensions(mm) 229mm *...

Gain, engage, and retain customers with positive experiences A positive customer experience is absolutely essential to keeping your business relevant. Today's business owners need to know how to connect and engage with their customers through a variety...

E-commerce 2023-2024: business. technology. society. provides you with an in-depth introduction to e-commerce with coverage of key concepts and the latest empirical and financial data. Hundreds of examples from companies such as Meta (R), TikTok (R),...

Apologies but we at Booksplease don't have a full description for this book.Book InformationISBN 9781576872703Author Kevin RobertsFormat HardbackPage Count 240Imprint powerHouse Books,U.S.Publisher powerHouse Books,U.S.Weight(grams) 978g

The New Psychology of Selling The sales profession is in the midst of a perfect storm. Buyers have more power-more information, more at stake, and more control over the sales process-than any time in history. Technology is bringing disruptive change at...

Celebrity Service: discover an inspiring way to serve like never before. Your customers will love you. Your competition will not. Inside this book you will find the answers to set you, your team and your business apart in your industry. From the cabin...

Celebrity Service: discover an inspiring way to serve like never before. Your customers will love you. Your competition will not. Inside this book you will find the answers to set you, your team and your business apart in your industry. From the cabin...

Brand management just got easierSuccessful brands provide meaning: a higher purpose, a vision of a better future, a code of values, and a culture that drives performance. Brands with meaning stand out in their marketplace and attract like-minded people:...

Unlock the full potential of modern marketing and sales In the newly revised and updated edition of No Forms. No Spam. No Cold Calls: The Next Generation of Account-Based Sales and Marketing, celebrated speaker, writer, and Chief Market Officer of...

Nowadays, just having a website or an app is not enough. Potential customers aren't going to stumble across you by accident - you need to employ digital marketing tools and techniques to help them find you and keep you front of mind, and have them coming...

Accelerate your digital transformation and break down silos with Microsoft Dynamics 365 It's no secret that running a business involves several complex parts like managing staff, financials, marketing, and operations-just to name a few. That's where...

Apologies but we at Booksplease don't have a full description for this book.Book InformationISBN 9780993540035Author Radim MalinicFormat PaperbackPage Count 256Imprint Brand Nu LimitedPublisher Brand Nu LimitedWeight(grams) 450gDimensions(mm) 210mm *...

Trying to get your message heard? Build an iconic brand? Welcome to the battlefield. The story wars are all around us. They are the struggle to be heard in a world of media noise and clamor. Today, most brand messages and mass appeals for causes are...

"A tactical primer for any business embarking on the critical work of actively building community."-Seth Godin, Author, This is Marketing "This book perfectly marries the psychology of communities, with the hard-earned secrets of someone who's done the...

Empower Product Teams to Rock the World by Uncovering and Overcoming Dangerous Traps Untrapping Product Teams guides you to simplify what gets unintentionally complicated and equips you to overcome dangerous traps while steadily driving customer and...

'This book is a secret weapon, providing clarity and confidence in scaling to seven figures'Sebastian Bates, The Warrior AcademyThe average B2B business takes 5 years to double its revenue; remarkable businesses double revenue every 12 months. In...

The essential guide to creating a successful organization by making things easier, better and more straightforward for your customers. Leadership Book of the Year 2023, as awarded by the Institute of Leadership Across all sectors, organizations'...

Sales training doesn't develop sales champions. Managers do. The secret to developing a team of high performers isn't more training but better coaching. When managers effectively coach their people around best practices, core competencies and the inner...

Selling high-end luxury creations requires a different set of skills than does traditional selling. Clients have high expectations for the service they receive and base their purchasing decisions more on emotion and desire than practical need. Whether...

Apologies but we at Booksplease don't have a full description for this book.Book InformationISBN 9780978388379Author E. Haldeman-JuliusFormat PaperbackPage Count 272Imprint Angelican PressPublisher Angelican PressWeight(grams) 404g

HOW TO DOMINATE, MAKE MILLIONS, AND GET ANYTHING YOU WANT "Serhant shows us it's not enough to just have goals, but to chase our dreams with a verve and joyous energy. Highly practical and infectiously fun." Mark Manson, NYT bestselling author of The...

Break your revenue records with Silicon Valley's "growth bible" "This book makes very clear how to get to hyper-growth and the work needed to actually get there" Why are you struggling to grow your business when everyone else seems to be crushing their...

Branding is possibly the most powerful commercial and cultural force on the planet. Iconic names such as Coca-Cola, Nike, Manchester United, Harry Potter, and Google are known and recognized by millions of people worldwide. As the market economy spreads...

A new breakthrough idea about how to win customer loyalty from Matthew Dixon, the bestselling author of The Challenger SaleEveryone knows that the best way to create customer loyalty is with service so good, so over the top, that it surprises and...

A groundbreaking exploration of purchasing behaviour and its essential role in smarter marketing practices to benefit your organizationIf you understand why people buy, you are already one step ahead in reaching out to them effectively with your products...

Adopting an international approach and offering a broader context, this second edition of Strategic Social Marketing presents social marketing principles in a strategic, critical and reflexive way, illustrating the value of applying marketing to solve...