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Data Mining and Market Intelligence for Optimal Marketing Returns by Susan Chiu
RRP: £64.99£56.14The authors present a practical and highly informative perspective on the elements that are crucial to the success of a marketing campaign. Unlike books that are either too theoretical to be of practical use to practitioners, or too soft to serve as... -
Change, Conflict and Community by Barbara Kenton
RRP: £43.99£38.84The cost to business of unresolved conflicts is high; tribunals, loss of productivity, resignations and damaged reputations are serious consequences for all concerned. With increased organizational change in the form of changes in leadership,... -
Customer Service Intelligence by Merilynn Van Der Wagen
RRP: £37.99£33.38Customer Service Intelligence uses a wide range of management and educational theories to provide different approaches that can be incorporated as part of the customer service trainer's toolkit. Concepts such as: * emotional intelligence * behaviour... -
Enterprise Planning and Development David Butler 9780750680646
RRP: £53.99£47.27Enterprise Planning and Development outlines the options and risks involved in setting up a business. It shows how to avoid this failure by focusing on the planning stage and building on this framework as the business develops. The book contains all the... -
Stealth KM by Niall Sinclair
RRP: £43.99£38.44Stealth KM presents an innovative way to drive successful knowledge management initiatives in the public sector. Niall Sinclair, a well-known, former high-level official in the Canadian Government, proposes a technique that has been proven to work in his... -
Operations Management in Context Frank Rowbotham 9780750681988
RRP: £47.99£42.21Operations Management in Context provides students with excellent grounding in the theory and practice of operations management and its role within organizations.Structured in a clear and logical manner, it gradually leads newcomers to this subject... -
From Knowledge to Intelligence Helen Rothberg, PhD 9780750677622
RRP: £47.99£42.21In the New Economy, intelligence will be essential for firms to gain competitive advantage-not just information or knowledge. Competitive intelligence, or the strategic gathering of knowledge about competitors, climate, trends, new products, has a long... -
Key Issues in the New Knowledge Management Joseph M. Firestone 9780750676557
RRP: £58.99£51.48In 'Key Issues in the New Knowledge Management,' Firestone and McElroy, the architects of the New Knowledge Management (TNKM) provide an in-depth analysis of the most important issues in the field of Knowledge Management.The issues the book addresses are... -
Realizing the Promise of Corporate Portals by Cindy Gordon
RRP: £58.99£51.48Thoughtful and provocative, 'Realizing the Promise of Corporate Portals' illustrates the vast potential of corporate portals and what your company can do to implement them for business success. Based on the authors' extensive backgrounds and consulting... -
Performance Through Learning Kurt April 9780750675826
RRP: £68.99£59.92Performance Through Learning is a practical guide to the key issues surrounding knowledge management from a human resource perspective and provides incisive insights into developing a strategy linked to organizational learning. The authors present a... -
Bottom-Line Organization Development by Merrill C. Anderson
RRP: £58.99£51.08Organization development practitioners have, for over half a century, engaged with organizations to help them grow and thrive. The artful application of Organization Development (OD) has helped business leaders articulate vision, rethink business... -
Enterprise Information Portals and Knowledge Management by Joseph M. Firestone
RRP: £64.99£56.54Is the Enterprise Information Portal (EIP) knowledge management's killer app? Leading expert Joseph M. Firestone, the first author to formulate the idea of the Enterprise Knowledge Portal, breaks new ground and looks to the future with a practical, but... -
Knowledge and Communities Eric Lesser 9780750672931
RRP: £45.99£40.53Knowledge and Communities is the first book dedicated to a major new knowledge management topic. "Communities of Practice" are cross-organizational groups of people sharing knowledge, solving common problems, and exchanging insights and frustrations... -
Quantum Leaps by Charlotte Shelton
RRP: £45.99£40.53Quantum Leaps is a how-to book for creating fundamental change in both ourselves and our organizations. Charlotte Shelton's basic premise is that organizational change happens one person at a time. Our workplaces simply mirror our individual and... -
Mobile Marketing by Alex Michael
RRP: £43.99£38.44In the past 10 years mobile phones have gone from being high-end gadgets only the wealthy could afford to an essential accessory, now owned by a large portion of the population of the world. The integration of the Internet, mobility and communications at... -
Leadership and Management for HR Professionals Keith Porter 9780750667944
RRP: £58.99£52.08This is a new and completely revised edition of the successful text published in 2000 entitled Core Management. The book provides excellent coverage of the CIPD syllabus for three core areas of the CIPD syllabus.New end of chapter website links are... -
Brand New Justice Simon Anholt 9780750666008
RRP: £37.99£33.38Recently vilified as the prime dynamic driving home the breach between poor and rich nations, here the branding process is rehabilitated as a potential saviour of the economically underprivileged.Brand New Justice, now in a revised paperback edition,... -
Managing Stakeholders in Software Development Projects John McManus 9780750664554
RRP: £49.99£43.50As stakeholder relationships and business in general have become increasingly central to the unfolding of stakeholder thinking, important new topics have begun to take centre stage in both the worlds of practitioners and academics. The role of project... -
E-business Implementation: by Dougal Watt
RRP: £84.99£74.25'E-business Implementation' is written as a complete guide to successful e-business delivery, from both a project management and a detailed technological perspective. E-business provides a powerful mechanism for organizations to increase productivity... -
Hacker's Guide to Project Management by Andrew K. Johnston
RRP: £58.99£51.08Managing a software development project is a complex process. There are lots of deliverables to produce, standards and procedures to observe, plans and budgets to meet, and different people to manage. Project management doesn't just start and end with... -
Cybermarketing by Pauline Bickerton
RRP: £56.99£49.41'Cybermarketing' is a no-nonsense structured guide to using the Internet for marketing and is essential reading for all marketers and managers who need to know how to use the Internet to promote and sell their product. This new edition both follows on... -
The Chameleon Manager by Brian Clegg
RRP: £19.99£17.69Today's managers are faced with many conflicting demands and situations. This book provides practical ways of achieving the impossible: *How can you be a generalist and a specialist? *An individual expert and a 'connected' team player? *Manage more... -
Best Practice Mohamed Zairi 9780750639538
RRP: £76.99£67.45Best Practice: Process Innovation Management highlights best practice in innovation by bringing together practitioners and researchers in this field. This book presents contributions from leading academics and practitioners involved with innovation... -
Web-Weaving by Peter Lloyd
RRP: £28.99£25.49Intranets and Extranets are the fastest growing use of internet technology and are being adopted by a large number of organizations. `Web-Weaving' is a book for managers which illustrates the benefits and pitfalls of using technology to enhance internal... -
CompuServe 2000 Made Simple by Keith Brindley
RRP: £12.99£11.94Thousands of people have already discovered that Made Simple Computer Books gives them what they want fast! " I haven't found any other books worth recommending until these." " Clear, accurate, well presented, jargon free, well targeted... -
Drucker on Asia by Peter Drucker
RRP: £135.00£117.28Drucker on Asia is written in two parts (Times of Challenge & Time to Reinvent) which is the result of a dialogue between Peter Drucker and Isao Nakauchi on international themes. Drucker On Asia is the result of extensive dialogue between two of... -
Designing Internet Home Pages Made Simple by Lilian Hobbs
RRP: £14.99£13.58* need to creat and design your own Web pages that include both text and graphics * want your own Web page up and running quickly and efficiently * would like to know how to include Java applets on your Web pages * need a self-teaching approach * want... -
Managing an Effective Operation Eddie Fowler 9780750620314
RRP: £56.99£49.41All managers have a responsibility for the successful operation of their business. Managing an Effective Operation shows how you can effectively: * set departmental objectives within the context of an organisation * measure the competitive advantage of... -
Technology, Competitiveness and Radical Policy Change: The Case of Brazil by Jorg Meyer-Stamer
RRP: £58.99£51.08This volume investigates the limited effectiveness of technology policy in the inward-oriented industrialization model of the past. It looks at the political structures that compromise the transition to the development model, and the restructuring effort... -
Privatization in Eastern Germany: A Neo-Institutional Analysis by Herbert Brucker
RRP: £29.99£26.64This text gives an analysis of privatization and restructuring by the Treuhandanstalt in East Germany. It also addresses the theoretical and conceptual problems of large-scale privatization in the transformation process.Book InformationISBN... -
Retail Structure by Gary Akehurst
RRP: £58.99£51.48First Published in 1996. Routledge is an imprint of Taylor & Francis, an informa company.Book InformationISBN 9780714641768Author Gary AkehurstFormat PaperbackPage Count 244Imprint RoutledgePublisher Taylor & Francis LtdWeight(grams) 295g -
National Income 1924-1931 by Colin Clark
RRP: £37.99£33.38First Published in 1965. Routledge is an imprint of Taylor & Francis, an informa company.Book InformationISBN 9780714612157Author Colin ClarkFormat HardbackPage Count 178Imprint RoutledgePublisher Taylor & Francis LtdWeight(grams) 386g -
The Economics of Vilfredo Pareto by Renato Cirillo
RRP: £79.99£69.60First Published in 1978. Routledge is an imprint of Taylor & Francis, an informa company.Book InformationISBN 9780714631080Author Renato CirilloFormat PaperbackPage Count 160Imprint RoutledgePublisher Taylor & Francis LtdWeight(grams) 45g -
The State and 'Globalization': Comparative Studies of Labour and Capital in National Economies by Martin Upchurch
RRP: £86.99£75.94First published in 1999. Routledge is an imprint of Taylor & Francis, an informa company.Book InformationISBN 9780720123678Author Martin UpchurchFormat HardbackPage Count 320Imprint RoutledgePublisher Taylor & Francis LtdWeight(grams) 612g -
Global Tourism and Informal Labour Relations: The Small Scale Syndrome at Work by Godfrey Baladacchino
RRP: £120.00£104.01The worldwide expansion of the tourism industry creates many encounters between global agents and local forces, yet the host-guest interaction is rarely considered from the point of view of the experience of work. This study documents and discusses such... -
Restructuring in the Service Industries: Management Reform and Workplace Relations in the UK Service Sector by Gavin Poynter
RRP: £86.99£75.54First published in 2000. Routledge is an imprint of Taylor & Francis, an informa company.Book InformationISBN 9780720123418Author Gavin PoynterFormat HardbackPage Count 272Imprint RoutledgePublisher Taylor & Francis LtdWeight(grams) 544g -
Century of Bank Rate by Sir Ralph G. Hawtrey
RRP: £94.99£82.75First Published in 1995. Routledge is an imprint of Taylor & Francis, an informa company.Book InformationISBN 9780714612287Author Sir Ralph G. HawtreyFormat HardbackPage Count 352Imprint RoutledgePublisher Taylor & Francis LtdWeight(grams) 567g -
The Victorian Working Class: Selections from the "Morning Cronicle" by P. E. Razzell
RRP: £120.00£104.01First Published in 1973. Routledge is an imprint of Taylor & Francis, an informa company.Book InformationISBN 9780714629575Author P. E RazzellFormat HardbackPage Count 380Imprint RoutledgePublisher Taylor & Francis LtdWeight(grams) 929g -
The Role of Providence in the Social Order: An Essay in Intellectual History by Jacob Viner
RRP: £30.00£23.29The essays in this book were originally presented by Professor Viner as the 1966 Jayne Lectures of the American Philosophical Society. The relationship between religious doctrines and economic theory and behavior had long interested Professor Viner, and... -
Pharmaceutical Metrics: Measuring and Improving R & D Performance by David S. Zuckerman
RRP: £135.00£117.68'What gets measured gets fixed' and this is as true of the pharmaceutical industry as any other. The problem is that pharmaceutical businesses are complex. Drug research and development involves extended and expensive processes; defining appropriate...