Description
Focusing on research designs for projects that collect both qualitative and quantitative data, this practical book discusses strategies for bringing qualitative and quantitative methods together so that their combined strengths accomplish more than is possible with a single method. The approach is broadly interdisciplinary, reflecting the interest in mixed methods research of social scientists from anthropology, communication, criminal justice, education, evaluation, nursing, organizational behavior, psychology, political science, public administration, public health, sociology, social work, and urban studies. In contrast to an "anything goes" approach or a naive hope that "two methods are better than one," the author argues that projects using mixed methods must pay even more attention to research design than single method approaches. The book's practical emphasis on mixed methods makes it useful both to active researchers and to students who intend to pursue such a career.
About the Author
David L. Morgan is a professor emeritus in Department of Sociology at Portland State University. He is a sociological social psychologist, who is widely known for his work on focus groups, including his book, Focus Groups as Qualitative Research, and as coauthor of The Focus Group Kit. In addition, he has worked extensively on mixed methods, including a book for SAGE, Integrating Qualitative and Quantitative Methods. Most recently, he has published Essentials of Dyadic Interviewing for Routledge, and A New Era in Focus Group Research, co-edited, with Rosaline Barbour, for Palgrave.
Reviews
"Key strengths are clarity of presentation, functional focus, limited technical treatment, practical examples, compact length, emphasis on research design, and the chapter on Pragmatism, which is [a] great way around the paradigm debates that often color the use [of] mixed methods." -- D. Patrick Lenihan
"The research examples are very clear and will help students scope and develop their dissertation designs. . . . A second major strength is the emphasis on examples from program interventions and policy evaluation. This alone makes this text a good alternative textbook in program evaluation." -- A. Victor Ferreros
"Figures are very clear, discussion of pragmatism is thorough, and the writing style is clear and accessible." -- Laura Meyer
Book Information
ISBN 9780761915232
Author David L. Morgan
Format Paperback
Page Count 288
Imprint SAGE Publications Inc
Publisher SAGE Publications Inc
Weight(grams) 520g
About the Author
David L. Morgan is a professor emeritus in Department of Sociology at Portland State University. He is a sociological social psychologist, who is widely known for his work on focus groups, including his book, Focus Groups as Qualitative Research, and as coauthor of The Focus Group Kit. In addition, he has worked extensively on mixed methods, including a book for SAGE, Integrating Qualitative and Quantitative Methods. Most recently, he has published Essentials of Dyadic Interviewing for Routledge, and A New Era in Focus Group Research, co-edited, with Rosaline Barbour, for Palgrave.
Reviews
"Key strengths are clarity of presentation, functional focus, limited technical treatment, practical examples, compact length, emphasis on research design, and the chapter on Pragmatism, which is [a] great way around the paradigm debates that often color the use [of] mixed methods." -- D. Patrick Lenihan
"The research examples are very clear and will help students scope and develop their dissertation designs. . . . A second major strength is the emphasis on examples from program interventions and policy evaluation. This alone makes this text a good alternative textbook in program evaluation." -- A. Victor Ferreros
"Figures are very clear, discussion of pragmatism is thorough, and the writing style is clear and accessible." -- Laura Meyer
Book Information
ISBN 9780761915232
Author David L. Morgan
Format Paperback
Page Count 288
Imprint SAGE Publications Inc
Publisher SAGE Publications Inc
Weight(grams) 520g
