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Comparing Charismatic Leaders’ Communication Styles: A Study of Presidents Barack Obama and Donald Trump Tim P. McMahon 9781032613024
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Comparing Charismatic Leaders’ Communication Styles: A Study of Presidents Barack Obama and Donald Trump Tim P. McMahon 9781032613024

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Description

In examining the presidencies of Barack Obama and Donald Trump, and by extension their communication styles, this book provides a foundation for understanding charismatic leadership and its potent effect on followers.

The book identifies each leader’s charismatic leadership attributes, focusing specifically on communication and impression management. It presents a qualitative collection of leader observations and outcomes based on publications and audio and video recordings. By examining two distinctly different leaders, each with evidence of effective, if controversial, outcomes, it shows a spectrum of approaches to mobilizing followers.

This book is suited to students and readers interested in leadership studies, leadership communication, and persuasion.



Book Information
ISBN 9781032613024
Author Tim P. McMahon
Format Hardback
Page Count 106
Imprint Routledge
Publisher Taylor & Francis Ltd

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