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America in Focus by Robert J. Burgess 9780578001623
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America in Focus by Robert J. Burgess 9780578001623

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Description

Have you ever wondered what people say in Focus Groups? Focus Groups have been an extremely effective marketing research tool for decades. The fate or success of many products has been decided by people discussing their values and needs in small groups across America. Now is your chance to watch through the two-way mirror. Read about how America lives, what motivates us, where we are going and how we want to get there. This book is a MUST READ for anyone in business, politics or as just a member of society.

Book Information
ISBN 9780578001623
Author Robert J. Burgess
Format Paperback
Page Count 236
Imprint MA Arts Publishing, LLC
Publisher MA Arts Publishing, LLC
Weight(grams) 352g

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